FIAT Brazil has announced that it will show off its upcoming 2021 Fiat Strada pickup later this month. You might remember, that the new Strada was teased back in February from the FIAT brand after some photos were leaked online the day before. The brand then released a teaser site back in April, hyping up the new truck with more photos and a tad bit of information.
The small compact pickup, slots under the popular Fiat Toro (also known as the Ram 1000). The Strada has been the leader in its segment in Brazil for the past 20 years, with almost 60% market share. That’s pretty incredible for any size pickup truck. But now, the Fiat is gearing up to release its best and biggest Strada pickup yet. For the first time in its history, the Strada will feature a true Double Cab four-door configuration that can seat up to five passengers.
We will see the new 2021 Fiat Strada pickup on Friday, June 26th. Pre-ordering has opened for those who live in the Brazilian marketplace. For those of us who live in Canada and the United States, think again about getting your hands on the new “mini-truck”. Although, we expect it to replace the current Ram 700 in Mexico.