There is no question that the FIAT brand has struggled from the very beginning here in North America. Some have questioned why Fiat Chrysler Automobiles (FCA) continues to keep the brand in the United States and Canada. However, the company uses the FIAT brand has an entry-level lineup to get customers into showrooms for Chrysler/Dodge/Jeep/Ram dealers as well as Fiat/Alfa Romeo studios. But the brand is looking that their latest updated vehicle, the 2019 Fiat 500X crossover will help bring more customers to the Italian brand this side of the globe.
Manufactured in Italy at the Melfi assembly plant, the vehicle is powered by an all-new 1.3-liter turbocharged engine producing 177 horsepower and 210 lb.-ft. of best-in-class torque with engine stop-start (ESS) technology mated to a nine-speed automatic transmission. With the introduction of the 1.3-liter engine, FIAT is now the only lineup in the market that provides turbocharged power standard. Wrapped in head-turning Italian design, the vehicle complements the FIAT lineup with standard all-wheel drive.
In addition to new front and rear fascia designs, the new small FIAT crossover offers nearly 70 safety and security features that now include Adaptive Cruise Control and Front Park Assist.
“Our first batch of new Italian-designed, fun-to-drive 2019 Fiat 500X small crossovers are just starting to arrive,” said Steve Beahm, Head of Passenger Car Brands – Dodge, SRT, Chrysler and FIAT – North America. “Customers will soon be able to experience and enjoy the all-new turbocharged 1.3-liter engine with class-leading torque, standard all-wheel-drive capability, and a host of new safety and technology features.”
The 2019 Fiat 500X is available in three model configurations – Pop, Trekking and Trekking Plus – and has a starting U.S. Manufacturer’s Suggested Retail Price (MSRP) of $25,985 (including destination).