Stellantis (FCA US, LLC) has released its sales figures for the first quarter of 2023, reporting a decrease of 9% compared to the same period in the previous year, with a total of 368,237 vehicles sold.
Despite the challenging market conditions in the automotive industry, U.S. Head of Sales, Jeff Kommor, said that FCA US is adapting to meet its customers’ expectations in collaboration with its dealer network.
Additionally, FCA US continues to see strong demand for its plug-in hybrid vehicles, with the Jeep Wrangler Unlimited 4xe and Grand Cherokee 4xe ranking as America’s best-selling PHEV vehicles. The company is also preparing to introduce new electric offerings, such as the Alfa Romeo Tonale, whose production was recently announced, and the Dodge Hornet R/T, which is set to arrive in dealerships this spring.
Jeep® –
In the first quarter of 2023, the Jeep Cherokee’s total U.S. sales increased by 31% compared to the same period last year. Meanwhile, the Jeep Wrangler 4xe’s total U.S. sales increased by an impressive 72% over the same period. The Jeep Wrangler 4xe, which is the first-ever electrified Jeep Wrangler, maintained its position as America’s best-selling plug-in hybrid vehicle with 14,392 units sold, accounting for 38% of total Jeep Wrangler sales during the first quarter.
The 2022 Grand Cherokee 4xe, which became available in late 2022, accounted for 7,222 units sold and 13% of Grand Cherokee U.S. sales in the first quarter of 2023, making it the second-best-selling plug-in hybrid vehicle in America. It’s worth noting that individuals who purchase and receive delivery of a Jeep Wrangler 4xe or Grand Cherokee 4xe by April 17th, 2023, may be eligible for up to $7,500 in federal tax credit.
Jeep® Brand U.S. Sales Summary Q1 2023 | ||||||
Model | Q1 Sales | Vol % Change | CYTD Sales | Vol % Change | ||
Curr Yr | Pr Yr | Curr Yr | Pr Yr | |||
Compass | 23,209 | 24,408 | -5% | 23,209 | 24,408 | -5% |
Wrangler | 37,971 | 45,551 | -17% | 37,971 | 45,551 | -17% |
Gladiator | 13,575 | 17,912 | -24% | 13,575 | 17,912 | -24% |
Cherokee | 13,213 | 10,079 | -31% | 13,213 | 10,079 | -31% |
Grand Cherokee | 54,502 | 75,117 | -27% | 54,502 | 75,117 | -27% |
Renegade | 4,129 | 9,990 | -59% | 4,129 | 9,990 | -59% |
Wagoneer | 5,560 | 7,055 | -59% | 5,560 | 7,055 | -59% |
Grand Wagoneer | 2,044 | 3,169 | -59% | 2,044 | 3,169 | -59% |
Jeep® Brand | 154,203 | 193,281 | -20% | 154,203 | 193,281 | -20% |
Ram –
The Ram brand reported impressive first-quarter sales numbers for its ProMaster and ProMaster City commercial vans achieving their best-ever total U.S. sales during this period. Additionally, the demand for Ram commercial fleet vehicles remains strong, contributing to a combined 64% increase during the period when compared to last year.
On the other hand, Ram pickup sales experienced a significant decline of 17% during the same first quarter period, compared to last year.
Ram Brand U.S. Sales Summary Q1 2023 | ||||||
Model | Q1 Sales | Vol % Change | CYTD Sales | Vol % Change | ||
Curr Yr | Pr Yr | Curr Yr | Pr Yr | |||
Ram Pickups | 105,350 | 127,116 | -17% | 105,350 | 127,116 | -17% |
Ram ProMaster | 17,694 | 9,328 | 90% | 17,694 | 9,328 | 90% |
Ram ProMaster City | 5,678 | 1,709 | 232% | 5,678 | 1,709 | 232% |
Ram Brand | 128,722 | 138,153 | -7% | 128,722 | 138,153 | -7% |
Dodge –
During the first quarter of this year, the Dodge brand experienced a significant increase of 24% in total U.S. sales compared to the same period last year. Among its models, the Dodge Charger stood out with an impressive sales surge of 43%, while the Dodge Durango also had a noteworthy increase of 22%. The Dodge Challenger also had a positive performance with a 2% increase in sales.
The brand’s success is spurred by it being the final year to obtain a brand-new HEMI®-powered muscle car from their inventory.
Dodge Brand U.S. Sales Summary Q1 2023 | ||||||
Model | Q1 Sales | Vol % Change | CYTD Sales | Vol % Change | ||
Curr Yr | Pr Yr | Curr Yr | Pr Yr | |||
Dart | 0 | 1 | -100% | 0 | 1 | -100% |
Charger | 22,128 | 15,439 | 43% | 22,128 | 15,439 | 43% |
Challenger | 11,371 | 11,124 | 2% | 11,371 | 11,124 | 2% |
Journey | 8 | 111 | -97% | 8 | 111 | -97% |
Grand Caravan | 1 | 18 | -94% | 1 | 18 | -94% |
Durango | 17,467 | 14,349 | 22% | 17,467 | 14,349 | 22% |
Dodge Brand | 50,975 | 41,043 | 24% | 50,975 | 41,043 | 24% |
Chrysler –
The Chrysler brand’s total U.S. sales for the first quarter of the year have increased by 10% compared to the same period last year. The Chrysler Pacifica and Chrysler 300 models have both seen a significant increase in sales, with the former up by 10% and the latter up by 9%.
Chrysler Brand U.S. Sales Summary Q1 2023 | ||||||
Model | Q1 Sales | Vol % Change | CYTD Sales | Vol % Change | ||
Curr Yr | Pr Yr | Curr Yr | Pr Yr | |||
200 | 0 | 2 | -100% | 0 | 2 | -100% |
300 | 2,989 | 2,745 | 9% | 2,989 | 2,745 | 9% |
Pacifica/Voyager | 28,910 | 26,366 | 10% | 28,910 | 26,366 | 10% |
Chrysler Brand | 31,899 | 29,113 | 10% | 31,899 | 29,113 | 10% |
Alfa Romeo –
The premium Italian performance brand managed to sell 2,390 units during the first quarter. Leading the way for the brand was the Alfa Romeo Stelvio with 1,424 units leaving dealers.
Alfa Romeo Brand U.S. Sales Summary Q1 2023 | ||||||
Model | Q1 Sales | Vol % Change | CYTD Sales | Vol % Change | ||
Curr Yr | Pr Yr | Curr Yr | Pr Yr | |||
4C | 0 | 1 | -100% | 0 | 1 | -100% |
Giulia | 966 | 1,145 | -16% | 966 | 1,145 | -16% |
Stelvio | 1,424 | 2,145 | -34% | 1,424 | 2,145 | -34% |
Alfa Brand | 2,390 | 3,291 | -27% | 2,390 | 3,291 | -27% |
FIAT –
FIAT has struggled to gain a foothold in the American marketplace, with sales of the Italian brand falling to under 1,000 units for the 2022 model year. Except for the 500X, the rest of FIAT’s lineup was discontinued from the United States marketplace after 2020. Given the lackluster sales figures, it seems that the FIAT experiment in the United States has failed, at least for the time being. Until FIAT introduces new products, it is unclear whether the brand will be able to regain traction in the American market.
FIAT Brand U.S. Sales Summary Q1 2023 | ||||||
Model | Q1 Sales | Vol % Change | CYTD Sales | Vol % Change | ||
Curr Yr | Pr Yr | Curr Yr | Pr Yr | |||
500 | 0 | 1 | -100% | 0 | 1 | -100% |
500L | 3 | 1 | 200% | 3 | 1 | 200% |
500X | 135 | 333 | -59% | 135 | 333 | -59% |
124 Spider | 0 | 5 | -100% | 0 | 5 | -100% |
FIAT Brand | 138 | 340 | -59% | 138 | 340 | -59% |
23 replies
Loading new replies...
Join the full discussion at the Mopar Insiders Forum →