Stellantis (FCA US, LLC) has announced impressive sales figures for the second quarter of 2023. With a focus on brand portfolios and market conditions, the company experienced a 6% increase in total U.S. sales compared to last year.
“We saw increased demand this quarter as market conditions continue to improve and our dealer network makes the necessary adjustments to drive sales growth across our brand portfolios,” said U.S. Head of Sales Jeff Kommor. “The Jeep® Wrangler 4xe recorded its best quarter to date and retains its ranking as the best-selling plug-in hybrid in the U.S., with the Grand Cherokee 4xe at No. 2 and the Chrysler Pacifica Hybrid at No. 4. We’re also seeing extremely positive results from the quality side, with the Dodge, Ram, and Alfa Romeo brands owning the top 3 spots in the J.D. Power 2023 U.S. Initial Quality Study (IQS).”
Chrysler –
Chrysler Brand U.S. Sales Summary Q2 2023 | ||||||
Model | Q2 Sales | Vol % Change | CYTD Sales | Vol % Change | ||
Curr Yr | Pr Yr | Curr Yr | Pr Yr | |||
200 | 1 | 0 | 100% | 1 | 2 | -50% |
300 | 4,208 | 4,837 | -13% | 7,197 | 7,582 | -5% |
Pacifica/Voyager | 44,935 | 32,097 | 40% | 73,845 | 58,463 | 26% |
Chrysler Brand | 49,144 | 36,934 | 33% | 81,043 | 66,047 | 23% |
The Chrysler brand exhibited robust growth, with a total U.S. sales increase of 33% compared to the same quarter last year. The Chrysler Pacifica played a significant role in this achievement, with sales soaring by 40%. Furthermore, the Chrysler Pacifica Hybrid secured the fourth position among the top-selling plug-in hybrid electric vehicles (PHEVs) in the U.S. with a remarkable 112% increase in sales compared to last year. The Pacifica Hybrid accounted for 19% of the total nameplate sales in the second quarter.
Dodge –
Dodge Brand U.S. Sales Summary Q2 2023 | ||||||
Model | Q2 Sales | Vol % Change | CYTD Sales | Vol % Change | ||
Curr Yr | Pr Yr | Curr Yr | Pr Yr | |||
Dart | 0 | 0 | 0% | 0 | 1 | -100% |
Hornet | 2,597 | – | NEW | 2,597 | – | NEW |
Charger | 24,604 | 23,020 | 7% | 46,732 | 38,459 | 22% |
Challenger | 12,904 | 14,558 | -11% | 24,275 | 25,682 | -5% |
Journey | 4 | 45 | -91% | 12 | 156 | -92% |
Grand Caravan | 1 | 3 | -67% | 2 | 21 | -90% |
Durango | 19,642 | 6,090 | 223% | 37,109 | 20,439 | 82% |
Dodge Brand | 59,752 | 43,718 | 37% | 110,727 | 84,761 | 31% |
Dodge emerged as a top-performing brand within the FCA US LLC lineup, experiencing a remarkable 37% increase in total U.S. sales. The Charger recorded a 7% sales boost, while the Durango witnessed an incredible 223% surge in sales compared to the same quarter last year. The introduction of the Dodge Hornet G/T generated significant interest, and the upcoming arrival of the Dodge Hornet R/T in early Q3 is expected to strengthen the brand’s position further. The Dodge Hornet, a compact utility vehicle under $30,000, offers exceptional performance and unmistakable Dodge styling cues.
Jeep® –
Jeep® Brand U.S. Sales Summary Q2 2023 | ||||||
Model | Q2 Sales | Vol % Change | CYTD Sales | Vol % Change | ||
Curr Yr | Pr Yr | Curr Yr | Pr Yr | |||
Compass | 28,083 | 21,927 | 28% | 51,292 | 46,335 | 11% |
Wrangler | 46,671 | 53,946 | -13% | 84,642 | 99,497 | -15% |
Gladiator | 13,751 | 20,845 | -34% | 27,326 | 38,757 | -29% |
Cherokee | 6,006 | 9,278 | -35% | 19,219 | 19,357 | -1% |
Grand Cherokee | 70,454 | 59,252 | 19% | 124,956 | 134,369 | -7% |
Renegade | 5,020 | 7,263 | -31% | 9,149 | 17,253 | -47% |
Wagoneer | 8,075 | 10,220 | -21% | 13,635 | 17,275 | -21% |
Grand Wagoneer | 3,224 | 3,932 | -59% | 5,268 | 7,101 | -26% |
Jeep® Brand | 181,284 | 186,665 | -3% | 335,487 | 379,946 | -12% |
The Jeep® brand saw continued success, particularly with the Jeep Wrangler 4xe, which had its best quarter to date. Sales of the Wrangler 4xe surged by 56% compared to the same period last year, making it America’s best-selling plug-in hybrid vehicle. Following closely behind, the Grand Cherokee 4xe secured the second position in the plug-in hybrid segment. Notably, the Jeep Wrangler 4xe accounted for 36% of total Wrangler sales in the second quarter, while the Grand Cherokee 4xe contributed 15% of total Grand Cherokee sales. The Jeep Compass and Jeep Grand Cherokee also posted sales gains of 28% and 19%, respectively.
Ram –
Ram Brand U.S. Sales Summary Q2 2023 | ||||||
Model | Q2 Sales | Vol % Change | CYTD Sales | Vol % Change | ||
Curr Yr | Pr Yr | Curr Yr | Pr Yr | |||
Ram Pickups | 117,699 | 117,867 | -0% | 223,049 | 244,983 | -9% |
Ram ProMaster | 20,200 | 15,961 | 27% | 37,894 | 25,289 | 50% |
Ram ProMaster City | 4,114 | 4,044 | 2% | 9,792 | 5,753 | 70% |
Ram Brand | 142,013 | 137,872 | 3% | 270,735 | 276,025 | -2% |
The Ram brand demonstrated consistent growth, with total U.S. sales increasing by 3% compared to the same period last year. Notably, the Ram ProMaster van achieved its best-ever quarter in both total and retail U.S. sales, with a remarkable 27% and 58% increase, respectively. Additionally, the Ram ProMaster City experienced a modest 2% growth. The brand’s Commercial fleet channel witnessed an impressive 19% increase in total U.S. sales compared to the same period last year.
Alfa Romeo –
Alfa Romeo Brand U.S. Sales Summary Q2 2023 | ||||||
Model | Q2 Sales | Vol % Change | CYTD Sales | Vol % Change | ||
Curr Yr | Pr Yr | Curr Yr | Pr Yr | |||
4C | 1 | 100% | 1 | 1 | 0% | |
Giulia | 865 | 1,179 | -27% | 1,831 | 2,324 | -21% |
Stelvio | 1,328 | 1,904 | -30% | 2,752 | 4,049 | -32% |
Tonale | 117 | – | NEW | 117 | – | NEW |
Alfa Brand | 2,390 | 3,291 | -27% | 2,390 | 3,291 | -27% |
Alfa Romeo showcased exceptional performance in the J.D. Power 2023 U.S. Initial Quality Study (IQS). Climbing an impressive 24 places, Alfa Romeo secured the top position among premium brands and finished third overall in the industry. This marked Alfa Romeo’s highest jump in the IQS rankings to date. Dodge and Ram also performed admirably in the study, with Dodge claiming the top spot among the 33 ranked brands and Ram finishing second.
Fiat –
FIAT Brand U.S. Sales Summary Q2 2023 | ||||||
Model | Q2 Sales | Vol % Change | CYTD Sales | Vol % Change | ||
Curr Yr | Pr Yr | Curr Yr | Pr Yr | |||
500 | 1 | 0 | 100% | 1 | 1 | 0% |
500L | 0 | 2 | -100% | 3 | 3 | 0% |
500X | 143 | 245 | -42% | 278 | 578 | -52% |
124 Spider | 0 | 2 | -100% | 0 | 7 | -100% |
FIAT Brand | 144 | 249 | -42% | 282 | 589 | -52% |
The Fiat brand faced challenges in the second quarter of 2023, with disappointing results. One of the key contributing factors to the brand’s lackluster performance was the limited availability of its sole vehicle offering in the U.S., the Fiat 500X. Low shipments of the Fiat 500X hindered the brand’s ability to meet market demand and achieve stronger sales figures.
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