Stellantis (FCA US, LLC) has reported a total sales figure of 332,540 vehicles during Q1 2024, which relates to a 10% decline in total U.S. sales compared to the previous year.
Despite the decrease, Jeep®, Chrysler, and FIAT brands all showed increases in performance for the Q1 2024 period.
“As Jeep® prepares to deliver its first fully electric vehicle, the Jeep Wagoneer S, in the U.S. in the second quarter, the brand saw significant growth across its portfolio in Q1, and the Jeep Wrangler 4xe and the Jeep Grand Cherokee 4xe are currently ranked the No. 1 and No. 2 best-selling hybrids in the country,” said Jason Stoicevich, Head of U.S. Sales. “2024 will be a transformative year for the company and our consumers, and our focus and commitment remain on delivering best-in-class products across Stellantis’ diverse portfolio.”
Jeep® –
During the Q1 2024 period, the Jeep brand demonstrated notable resilience and growth, with total sales increasing by 2% year over year. This upward trend was echoed across various Jeep nameplates, with impressive gains recorded for models such as the Compass, Grand Wagoneer, Wagoneer, Renegade, and Wrangler. Notably, the Grand Wagoneer experienced a remarkable 74% increase in sales, while the Wagoneer saw a staggering 136% surge compared to the same quarter last year.
Additionally, the electrified segment proved to be a significant driver of growth for Jeep, with the Jeep Wrangler Unlimited 4xe and Jeep Grand Cherokee 4xe emerging as the country’s top-selling PHEVs. The Wrangler 4xe, in particular, showcased a 33% increase in sales year-over-year, highlighting consumer interest in eco-friendly alternatives.
Jeep® Brand U.S. Sales Summary Q1 2024 | ||||||
Model | Q1 Sales | Vol % Change | CYTD Sales | Vol % Change | ||
Curr Yr | Pr Yr | Curr Yr | Pr Yr | |||
Compass | 27,647 | 23,209 | 19% | 27,647 | 23,209 | 19% |
Wrangler | 38,308 | 37,971 | 1% | 38,308 | 37,971 | 1% |
Gladiator | 12,989 | 13,575 | -4% | 12,989 | 13,575 | -4% |
Cherokee | 1,196 | 13,213 | -91% | 1,196 | 13,213 | -91% |
Grand Cherokee | 54,455 | 54,502 | 0% | 54,455 | 54,502 | 0% |
Renegade | 5,763 | 4,129 | 40% | 5,763 | 4,129 | 40% |
Wagoneer | 13,131 | 5,560 | 136% | 13,131 | 5,560 | 136% |
Grand Wagoneer | 3,550 | 2,044 | 74% | 3,550 | 2,044 | 74% |
Jeep® Brand | 157,039 | 154,203 | 2% | 157,039 | 154,203 | 2% |
Chrysler –
In Q1 2024, the Chrysler brand demonstrated significant growth, with total sales increasing by an impressive 9% year-over-year. The Chrysler Pacifica led this surge, which achieved its best-ever Q1 performance with a remarkable 15% increase in total U.S. sales compared to the previous year. A key contributor to the Pacifica’s success was the Chrysler Pacifica Hybrid, which accounted for 22% of total Pacifica sales during the quarter. Notably, sales of the Pacifica Hybrid surged by an impressive 111% year over year, solidifying its position as one of the top-selling PHEVs in the U.S. market.
Chrysler Brand U.S. Sales Summary Q1 2024 | ||||||
Model | Q1 Sales | Vol % Change | CYTD Sales | Vol % Change | ||
Curr Yr | Pr Yr | Curr Yr | Pr Yr | |||
300 | 1,693 | 2,989 | -43% | 1,693 | 2,989 | -43% |
Pacifica/Voyager | 33,114 | 28,910 | 15% | 33,114 | 28,910 | 15% |
Chrysler Brand | 34,806 | 31,899 | 9% | 34,806 | 31,899 | 9% |
Dodge –
Dodge Brand U.S. Sales Summary Q1 2024 | ||||||
Model | Q1 Sales | Vol % Change | CYTD Sales | Vol % Change | ||
Curr Yr | Pr Yr | Curr Yr | Pr Yr | |||
Viper | 1 | 0 | 100% | 1 | 0 | 100% |
Hornet | 7,419 | 22 | NEW | 7,419 | 22 | NEW |
Charger | 10,660 | 22,106 | -52% | 10,660 | 22,106 | -52% |
Challenger | 9,737 | 11,371 | -14% | 9,737 | 11,371 | -14% |
Journey | 0 | 8 | -100% | 0 | 8 | -100% |
Grand Caravan | 2 | 1 | 100% | 2 | 1 | 100% |
Durango | 15,129 | 17,467 | -13% | 15,129 | 17,467 | -13% |
Dodge Brand | 42,948 | 50,975 | -16% | 42,948 | 50,975 | -16% |
FIAT –
During Q1 2024, Fiat demonstrated a promising uptick in sales, marking a notable increase of 12% compared to the previous year. This growth was partly attributed to the introduction of the eagerly awaited all-new 500e, gradually making its presence felt in Fiat studio showrooms nationwide. Despite this positive momentum, Fiat’s total sales for the quarter amounted to only 154 units in the U.S. market.
FIAT Brand U.S. Sales Summary Q1 2024 | ||||||
Model | Q1 Sales | Vol % Change | CYTD Sales | Vol % Change | ||
Curr Yr | Pr Yr | Curr Yr | Pr Yr | |||
500 | 41 | 0 | 100% | 41 | 0 | 100% |
500L | 0 | 3 | -100% | 0 | 3 | -100% |
500X | 113 | 135 | -16% | 113 | 135 | -16% |
124 Spider | 0 | 0 | -100% | 0 | 0 | -100% |
FIAT Brand | 154 | 138 | 12% | 154 | 138 | 12% |
Ram –
Ram saw a 26% decrease in Q1 2024 compared to the same period the previous year. Ram ProMaster sales decreased 67% during the quarter after setting record sales the past year.
Ram Brand U.S. Sales Summary Q1 2024 | ||||||
Model | Q1 Sales | Vol % Change | CYTD Sales | Vol % Change | ||
Curr Yr | Pr Yr | Curr Yr | Pr Yr | |||
Ram Pickups | 89,417 | 105,350 | -15% | 89,417 | 105,350 | -15% |
Ram ProMaster | 5,853 | 17,694 | -67% | 5,853 | 17,694 | -67% |
Ram ProMaster City | 38 | 5,678 | -99% | 38 | 5,678 | -99% |
Ram Brand | 95,308 | 128,722 | -26% | 95,308 | 128,722 | -26% |
Alfa Romeo –
The Italian performance brand Alfa Romeo reported 2,285 units sold during Q1, representing a 4% decline from the same period in 2023. The Stelvio model led the brand’s sales with 917 units, albeit experiencing a 36% decrease. The newly introduced Tonale achieved 728 units sold in the U.S.
Alfa Romeo Brand U.S. Sales Summary Q1 2024 | ||||||
Model | Q1 Sales | Vol % Change | CYTD Sales | Vol % Change | ||
Curr Yr | Pr Yr | Curr Yr | Pr Yr | |||
4C | 0 | 0 | 0% | 0 | 0 | 0% |
Giulia | 640 | 966 | -34% | 640 | 966 | -34% |
Stelvio | 917 | 1,424 | -36% | 917 | 1,424 | -36% |
Tonale | 728 | – | NEW | 728 | – | NEW |
Alfa Brand | 2,285 | 2,390 | -4% | 2,285 | 2,390 | -4% |
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