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Stellantis Canada Releases Its Official Sales Numbers For Q2 2021:

Jeep® Brand Leads The Way In The North...

Stellantis (FCA Canada) has released their official sales numbers during the Q2 period of 2021. The result seem pretty positive, despite facing a global semiconductor chip shortage and other supplier shortages which continue to hammer the automotive manufacturing sector. In Q2, FCA Canada reported an increase of 20% with 33,718 units sold compared to the same time period last year.

So far for this calendar year, FCA Canada is up 11% in sales with 86,567 units leaving dealer lots.
“Despite all of the challenges facing our industry, Jeep® recorded double-digit sales increases for nearly all of its nameplates,” said David Buckingham, President and CEO, FCA Canada. “2021 is a big year for Jeep as we add new models like the all-new Grand Cherokee L. It is a transformational year as well, as the brand enters a new premium space with the extension of the Wagoneer brand and lays the groundwork for more electrification following the successful implementation of Jeep Wrangler Unlimited 4xe.”

Chrysler, Dodge and Alfa Romeo brands each recorded increases this quarter. Individual nameplate increases were reported for Chrysler 300, Pacifica, Dodge Charger, Challenger, Durango, Alfa Romeo Giulia, 4C and Stelvio when compared with results from Q2 of 2020.

Jeep® Brand:

2021 Jeep® Wrangler Unlimited Rubicon 4xe. (Jeep).

Jeep brand total sales of 14,297 in Q2 represent a 37% increase compared with the prior year. At retail, the increase is 43% when measured against Q2 of 2020. Within the brand, Cherokee sales of 2,955 are up 111%, Compass sales of 1,114 are up 47%, Grand Cherokee sales of 4,162 are up 51% and Wrangler sales of 5,084 represent an increase of 19%.

Jeep® Brand Canada Sales Summary Q2 2021
Model Q2 Sales Vol % Change CYTD Sales Vol % Change
Curr Yr Pr Yr Curr Yr Pr Yr
Compass 1,114 758 47% 2,773 1,747 59%
Wrangler 5,084 4,283 19% 9,603 7,960 21%
Gladiator 886 1,161 -24% 2,075 1,884 10%
Cherokee 2,955 1,399 111% 6,003 3,088 94%
Grand Cherokee 4,162 2,752 51% 8,681 6,839 27%
Wagoneer/Grand Wagoneer 4 0 400% 4 0 400%
Renegade 92 102 -10% 113 187 -40%
Jeep® Brand 14,297 10,455 37% 29,252 21,705 35%

The 4 Wagoneer/Grand Wagoneer models shown as sold, were sold to FCA Canada employees prior to the official release of the vehicle.

Ram Brand:

2021 Ram 1500 Sport Crew Cab 4×4. (Ram).

Ram brand sales are up 8% for the quarter with 19,238 trucks sold, compared with 17,731 sold in the same timeframe of 2020. Looking specifically at Ram pickup trucks, there was an 8% increase in sales with 18,417 trucks sold, compared with 16,993 sold in Q2 of the prior year. In terms of retail sales, Ram brand sales were up 2% from the same time in 2020.

Ram Brand Canada Sales Summary Q2 2021
Model Q2 Sales Vol % Change CYTD Sales Vol % Change
Curr Yr Pr Yr Curr Yr Pr Yr
Ram Pickups 18,417 16,993 8% 39,784 36,172 10%
Ram ProMaster 630 566 11% 1,307 1,833 -29%
Ram ProMaster City 191 172 11% 257 256 0%
Ram Brand 19,238 17,731 8% 41,348 38,261 8%

Chrysler Brand:

2021 Chrysler Grand Caravan SXT. (Chrysler Canada).

The Chrysler brand showed signicant improvement over the Q2 2020, with a 275% increase in sales. Leading the way for the brand was Chrysler Pacifica, with the Chrysler Grand Caravan not that far behind. The Chrysler 300 showed a 225% increase in sales, even without a marketing campaign or any other promotional support from FCA Canada.

Chrysler Brand Canada Sales Summary Q2 2021
Model Q2 Sales Vol % Change CYTD Sales Vol % Change
Curr Yr Pr Yr Curr Yr Pr Yr
300 260 80 225% 505 280 80%
Pacifica 893 391 128% 2,327 1,065 118%
Chrysler Grand Caravan 615 0 NEW 1,296 0 NEW
Chrysler Brand 1,768 471 275% 4,128 1,345 207%

Dodge Brand:

2021 Dodge Durango Citadel AWD. (Dodge).

Even with the volume Journey and Grand Caravan models no longer in the lineup, the Dodge brand improved 1% over the same time last year thanks to the hot-selling and recently updated 2021 Dodge Durango. The Dodge Grand Caravan still lead the way for sales for the Q2 period.

Dodge Brand Canada Sales Summary Q2 2021
Model Q2 Sales Vol % Change CYTD Sales Vol % Change
Curr Yr Pr Yr Curr Yr Pr Yr
Charger 662 132 402% 1,295 631 105%
Challenger 634 343 85% 1,051 626 68%
Journey 22 115 -81% 80 217 -63%
Grand Caravan 2,347 3,900 -40% 5,743 12,308 -53%
Durango 1,229 360 241% 3,172 2,375 34%
Dodge Brand 4,894 4,850 1% 11,341 16,157 -30%

Alfa Romeo Brand:

2021 Alfa Romeo Stelvio Quadrifoglio in Trofeo White. (Alfa Romeo).

The Alfa Romeo brand continues to pick up sales in both the U.S. and Canada, after much needed investment in ad campaigns. The Italian performance brand sold a total of 261 units during Q2, which was an 81% improvement over the same time last year. But still not stellar numbers compared to the core Chrysler Group brands.

Alfa Romeo Brand Canada Sales Summary Q2 2021
Model Q2 Sales Vol % Change CYTD Sales Vol % Change
Curr Yr Pr Yr Curr Yr Pr Yr
4C 10 9 11% 12 14 -14%
Giulia 76 46 65% 115 84 37%
Stelvio 175 89 97% 307 161 91%
Alfa Brand 261 144 81% 434 259 68%

FIAT Brand:

2020 Fiat 124 Spider Abarth. (FIAT).

After pulling all but one of it’s models out of North America, the FIAT brand continues to be virtually unseen across Canada. So much so, that only 32 units were sold during the Q2 time period, 22 of them being the discontinued 124 Spider… ouch!

FIAT Brand Canada Sales Summary Q2 2021
Model Q2 Sales Vol % Change CYTD Sales Vol % Change
Curr Yr Pr Yr Curr Yr Pr Yr
500 0 2 -100% 1 14 -93%
500L 2 3 -33% 2 8 -75%
500X 8 6 33% 13 22 -41%
124 Spider 22 56 -61% 48 87 -45%
FIAT Brand 32 67 -52% 64 131 -51%


Robert S. Miller

Robert S. Miller is a diehard Mopar enthusiast who lives and breathes all that is Mopar. The Michigander is not only the Editor for MoparInsiders.com, 5thGenRams.com, and HDRams.com but an automotive photographer. He is an avid fan of offshore powerboat racing, which he travels the country to take part in.

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FCA US Reports Q2 2021 U.S. Sales

Total sales up 32%

Retail sales up 27%

Strong sales results for Jeep®, Ram, Dodge, Chrysler and Alfa Romeo brands

Jeep delivers second best ever Q2 U.S. retail sales

Jeep Wrangler – Best quarter ever for U.S. retail sales

Jeep Wrangler 4xe – No. 1 best-selling plug-in hybrid

Jeep Gladiator – Best quarter ever for U.S. retail and total sales

Dodge Durango – Best second quarter for U.S. retail sales since 2005

Ram total sales rose 47% year-over-year

Chrysler total sales rose 36% year-over-year

Alfa Romeo total sales rose 34% year-over-year

July 1, 2021 , Auburn Hills, Mich. - Driven by strong consumer demand for Jeep®, Ram, Dodge, Chrysler and Alfa Romeo brand vehicles, FCA US LLC reported a 32% increase in second-quarter sales over the same time period a year earlier. Retail sales rose 27% for the quarter. Fleet accounted for 12% of total sales.

“The recovering U.S. economy and continued strong demand for our products drove unprecedented results,” U.S. Head of Sales Jeff Kommor said. “We continue to work closely with our suppliers to mitigate the manufacturing impacts caused by the various supply chain issues facing our industry.”

The Jeep brand continues its trailblazing performance, recording a 19% increase in total sales year-over-year, and its second best ever second quarter for U.S. retail sales. Wrangler recorded its best quarter ever for U.S. retail sales, while Gladiator posted its best quarter ever for U.S. retail sales, as well as U.S. total sales with 29,962 vehicles.

The Jeep lineup continues to grow. Since the full launch of the Wrangler 4xe earlier this year, it quickly became the No. 1 best-selling plug-in hybrid in the marketplace. In June, the all-new 2021 Jeep Grand Cherokee L, the first ever three-row Grand Cherokee, began making its way to dealerships. An all-new Jeep Grand Cherokee two-row and its 4xe electrified version is scheduled to debut later in 2021.

The Ram brand was also a bright spot during the quarter, delivering 187,750 total sales, a 47% increase on a year-over-year basis. Ram pickup trucks rose 40%, while the Ram ProMaster Van and ProMaster City drove 129% and 132% increases in total sales, respectively, over the prior year.

Powered by Challenger, Charger and Durango, Dodge brand total sales rose 42% year-over year. Separately, total sales of Challenger rose 52%, Charger rose 95%, and Durango rose 53%. The second quarter was also the best ever quarter for total sales of the Challenger Scat Pack and Charger Scat Pack, and the best retail second quarter for Durango since 2005. The Brotherhood of Muscle will grow stronger on Saturday, August 14, as thousands of automotive enthusiasts attend this year’s ultimate car festival of legal street racing, Roadkill Nights Powered by Dodge at M1 Concourse in Pontiac, Michigan.

Total sales of the Chrysler brand increased 36% to 18,900 vehicles compared to Q2 of last year, driven by the Chrysler 300 and Chrysler Pacifica. The Pacifica Hybrid, the minivan segment’s first-ever hybrid vehicle and the only plug-in hybrid minivan, also recorded its best ever second quarter total sales.

As Alfa Romeo celebrates its 111th anniversary, the brand marked yet another reason to celebrate as its second-quarter U.S. total sales rose 34% over Q2 of the prior year. The Stelvio SUV increased 38%, the Giulia sedan increased 31% and the Alfa 4C increased 8%.

Stellantis will share its electrification strategy on Thursday, July 8, at 2:30 p.m. CEST / 8:30 a.m. EDT during its EV Day 2021 hosted by Stellantis Chief Executive Officer Carlos Tavares. Details for accessing the event, along with the supporting materials, will be available under the Investors section of the Stellantis corporate website at www.stellantis.com. A recorded replay will be accessible on the Group’s corporate website.

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Where are people finding Challengers to buy? There are none around here, except a few fully loaded, high buck ones.

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Wrangler and Gladiator are kicking butt, with zero reported disruptions from chip shortage.
RAM and Silverado nearly identical sales 164,232 (RAM) 164,731(Chevy)…
But Silverado number includes 3,025 “Medium Duties” (4500 HD,5500HD, 6500HD). (Silverado 161,706

Finally, GM is already 3rd in U.S. Manufacturing importance with a smaller factory workforce than both Ford and Stellantis. Now GM is set be surpass by Toyota in United States Marketshare: Toyota tops GM sales in the U.S., expected to be America's best-selling automaker

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Ford had an astonishingly terrible June.

The Gladiator beat the Colorado Q2 and YTD and is chomping at the heals of Ranger that is just wild.

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