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Inside The Ram ProMaster Pit Stop / BrewMaster Concept:

Meet Mopar's Pub On Wheels...

Back at the 2016 Specialty Equipment Market Association (SEMA) show, Mopar showed off a unique concept that would eventually return this year’s show as well. With Ram Commercial’s Class 2 full-size van being “highly customizable,” which puts it right in the Mopar brand’s wheelhouse, resulting in the cleverly modified, entertainment-ready Ram ProMaster Pit Stop Concept.

2016 Ram ProMaster Pit Stop Concept. (Mopar).

The Ram ProMaster Pit Stop Concept is Mopar-customized with a hinged door on the driver’s side, outfitted in Mopar graphics, that swings open towards the roof. A drop-down bar counter hinges and opens out from the side as well, and the best-in-class cargo width between the wheel wells of the ProMaster has been modified with keg refrigeration capacity to serve cold, thirst-quenching beverages from four on-board taps. Of course, ordinary taps wouldn’t suffice — Mopar T-handle, billet aluminum, cue ball and pistol grip shifters help dish out drinks. An added “Brewmaster” badge is appropriate, as Mopar stools stored in the cargo area can be placed out front to quickly create a soda shop (or pub) on wheels.

2016 Ram ProMaster Pit Stop Concept. (Mopar).

The front-wheel-drive Pit Stop rides on Mopar concept 20-inch Satin Black lightweight wheels highlighted by machined accents, with aggressive, blistered-out wheel flares on guard. The fascia is simplified and the grille, featuring a unique open texture, is modified with concept “RAM” lettering (which would later make it into production on the 2019 Ram ProMaster models). The passenger-side sliding door carries the Mopar colors, with Mopar logos on the windshield as well as the bodyside, along with checkered-flag “Pit Stop” graphics. The front and rear fascia have been modified from standard black to match the white body color.

2016 Ram ProMaster Pit Stop Concept. (Mopar).

Power comes from the best-in-class, standard 3.6-liter Pentastar V-6 engine. The interior is upgraded with premium Katzkin leather seats, while in the cargo area, a slotted board displays Mopar gear, including vintage neon signs. ProMaster Pit Stop is packed with Mopar accessories, including LED lights, a full-size cargo mat, a walk-through, all-weather mat, D-pillar grab handles, splash guards, a receiver hitch, running board and more.

Mopar displayed a customized Ram Promaster ‘Brewmaster’ at SEMA 2018. (Mopar).

For the 2018 Specialty Equipment Market Association (SEMA) show, the Ram ProMaster Pit Stop Concept received a new paint scheme. It also got it’s 20-inch lightweight wheels repainted from Satin Black to Brass Monkey color. The concept now goes by the name of it’s original badging “BrewMaster”. It also got some new touches like the exterior side of the bar top, was replace from saying “Mopar Bar” to “Mopar Or No Car”. The BrewMaster was used to entertain the crowd after the debut of the 1968 Dodge “Super Charger” Concept with some tasty drinks.

Ram ProMaster Pit Stop/BrewMaster Concept Image Gallery:

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Robert S. Miller

Robert S. Miller is a diehard Mopar enthusiast who lives and breathes all that is Mopar. The Michigander is not only a Co-Editor for MoparInsiders.com, 5thGenRams.com, and HDRams.com but an automotive photographer. He is an avid fan of offshore powerboat racing, which he travels the country to take part in.

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