Chrysler Pacifica: The Official Minivan of Trunk-or-Treat

Chrysler is embracing the Halloween spirit with an exciting new social media campaign, designating the Chrysler Pacifica as the “Official Minivan of Trunk-or-Treat.” This initiative highlights the Pacifica’s family-friendly features and versatile capabilities, making it the ideal vehicle for community gatherings during the spooky season.

Embracing the Trunk-or-Treat Trend –

As Trunk-or-Treat events gain popularity, Chrysler recognizes the importance of creating a safe and enjoyable Halloween experience for families. Chris Feuell, CEO of Chrysler and Ram, stated, “The Chrysler Pacifica is loaded with innovative features that make it the perfect option for parents looking to take the Halloween celebration from minivan to minivan instead of house to house.”

Key Features of the Chrysler Pacifica – 

The Chrysler Pacifica offers several standout features that enhance the trunk-or-treat experience:

• Stow ‘n Go Seating: This class-exclusive feature allows the second and third-row seats to fold flat into the floor, providing over 140 cubic feet of interior space. Families can easily carry large quantities of candy and festive decorations.
• In-Floor Storage Bins: The Pacifica’s convenient in-floor storage bins are perfect for organizing stashes of treats, making it easier to access goodies during the event.
• Uconnect Theater System: Families can enjoy their favorite Halloween movies on Uconnect Theater screens, creating a fun atmosphere while waiting for trunk-or-treat participants.
• FamCAM Interior Camera: This innovative feature lets parents monitor their children inside the vehicle, ensuring safety and peace of mind.
• Stow ‘n Vac: The onboard vacuum makes cleanup easy after the festivities, making it easy to maintain the minivan’s interior.

Join the Halloween Fun on Social Media – 

Throughout October, Chrysler encourages followers to engage with the brand by sharing images and videos of their Pacifica minivans dressed up for trunk-or-treat events. Chrysler will showcase these submissions on its social media channels, celebrating the creativity of Pacifica owners.

Cast Your Vote! – 

Chrysler is also introducing a fun voting element in the campaign. Followers can vote for their favorite Pacifica “costumed” in one of three themes: “Movie Parents,” “Spooky Parents,” and “Fall Parents.” This voting initiative builds on Chrysler’s recent “Thanking Our Parents” ad campaign, which recognizes the diverse types of parents who inspire the brand.