The Alfa Romeo brand continues to put forth more changes to propel the Italian performance brand into the future. It was announced earlier this week, that Alejandro Mesonero-Romanos would be taking over the helm as the new Head of Alfa Romeo Design.
Mesonero-Romanos is best known for the recent renaissance at SEAT and its high-performance arm, Cupra. He has worked on such vehicles as the Cupra Tavascan, Cupra Formentor, fourth-generation Seat Leon, fifth-generation Seat Ibiza, and Seat Arona.
Jean-Pierre Ploué, Chief Design Director – Stellantis stated, “Alejandro’s arrival represents a great opportunity for Alfa Romeo. Alejandro Mesonero-Romanos is a car enthusiast and did a wonderful job at Cupra. The Design Team and I look forward to working with him.”
Mesonero-Romanos will now focus on a refresh of the Alfa Romeo brand, by leading the electrification and modernization process while maintaining the brand’s Italian heritage over the past 111-years.
Jean-Philippe Imparato, the recently appointed Alfa Romeo CEO, said he is ‘’happy to address the upcoming challenges at Alfa Romeo with a forward-thinker like Alejandro Mesonero-Romanos. This close partnership is expected to bring success to the brand.”
Mesonero-Romanos will be officially taking his position this Thursday, July 1st, 2021. He will report directly to Jean-Pierre Ploué.