Wagoneer Production Paused Again at Warren Truck Plant

Trying to be objective here. The Jeep folks did a great job on the Wagoneer twins in transforming a pickup into a beautifully styled SUV. BUT….
1- The model line up for both is confusing with too many. Adding just an upscale “Summit” model to both would have sufficed.
2- Both are too expensive.
3- The Hemi should have remained an option in the Grand Wagoneer.
4- Reliability and defects are killing these Jeeps. Hurricane has a bad rep.
5- Interiors, upon my inspection disappoint, with not enough attention to luxury in base model especially. Upgrade needed with refresh.
6- Marketing was too little and the luxury status communicated poorly.
It’s amazing to me how few people even know what a Wagoneer is and to my further astonishment, how a long time Jeep loyalist I know is choosing a GMC large luxury SUV over a Wagoneer. Why ? Their current poor track record has scared him away from the Jeep and he demands a V-8.
Sorry to see this negativity on my part, much work to be done, but undoubtedly a potentially great concept and market for the Wagoneer luxury sub brand is beyond doubt.
Get it fixed, market it hard and the people will come.

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Trying to be objective here. The Jeep folks did a great job on the Wagoneer twins in transforming a pickup into a beautifully styled SUV. BUT….
1- The model line up for both is confusing with too many. Adding just an upscale “Summit” model to both would have sufficed.
2- Both are too expensive.
3- The Hemi should have remained an option in the Grand Wagoneer.
4- Reliability and defects are killing these Jeeps. Hurricane has a bad rep.
5- Interiors, upon my inspection disappoint, with not enough attention to luxury in base model especially. Upgrade needed with refresh.
6- Marketing was too little and the luxury status communicated poorly.
It’s amazing to me how few people even know what a Wagoneer is and to my further astonishment, how a long time Jeep loyalist I know is choosing a GMC large luxury SUV over a Wagoneer. Why ? Their current poor track record has scared him away from the Jeep and he demands a V-8.
Sorry to see this negativity on my part, much work to be done, but undoubtedly a potentially great concept and market for the Wagoneer luxury sub brand is beyond doubt.
Get it fixed, market it hard and the people will com

Trying to be objective here. The Jeep folks did a great job on the Wagoneer twins in transforming a pickup into a beautifully styled SUV. BUT….
1- The model line up for both is confusing with too many. Adding just an upscale “Summit” model to both would have sufficed.
2- Both are too expensive.
3- The Hemi should have remained an option in the Grand Wagoneer.
4- Reliability and defects are killing these Jeeps. Hurricane has a bad rep.
5- Interiors, upon my inspection disappoint, with not enough attention to luxury in base model especially. Upgrade needed with refresh.
6- Marketing was too little and the luxury status communicated poorly.
It’s amazing to me how few people even know what a Wagoneer is and to my further astonishment, how a long time Jeep loyalist I know is choosing a GMC large luxury SUV over a Wagoneer. Why ? Their current poor track record has scared him away from the Jeep and he demands a V-8.
Sorry to see this negativity on my part, much work to be done, but undoubtedly a potentially great concept and market for the Wagoneer luxury sub brand is beyond doubt.
Get it fixed, market it hard and the people will come.

BILL The first mistake was not giving Dodge a version! and YES Chrysler!!!!! not 2 Wagoneer's ! just 1 the grand Wagoneer, A Dodge, And a Chrysler! all with different style! Jeep is rugged looking, Chrysler Bold look shouting Luxury and Dodge in your face attitude styling! this is what Ford and GM both do! Gm gives you A Large SUV version of A Caddy/GMC and Chevy !!! Ford gives you a Large Navigator, and Expedition. not to mention other companies that give you a Choice of flavors of the same size vehicle from the base of the same tech. etc. this plant would be humming along! if they had did this! this flawed decision was on FCA, and the late Sergio's dislike about making different branded vehicles of the same size from the same Platform! it's ironic because the Charger and 300 proved him to be wrong! In their-(FCA's) own study of the customers of Chargers, and 300's, they found out less than 30% cross shopped the 2 cars! It was stupid! to only make 1 large SUV! give people a choice in a show room! at different price points also! I would bet my house that if this plant made 3 different versions it would not be shutting down for breaks because of slow sales! look at the Charger now? slow sales shutting down the Windsor Plant for breaks! why wasn't there a Chrysler Sedan developed at the same time????? again this was different choices in the same show room! the old Charger, and 300, proved this sales fact! till they just let the 300 languish! with no update since 2015! and self killed it!

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