Stellantis Pulls Back on Its 2030 All-Electric Goal In Europe

At the 2025 Munich Auto Show, Stellantis Europe COO Jean-Philippe Imparato confirmed what many in the industry had already suspected: the company will no longer achieve its once-bold target of selling only fully electric passenger cars in Europe by 2030.

This acknowledgment represents a sharp shift away from the ambitious Dare Forward 2030 roadmap unveiled in 2022 by former CEO Carlos Tavares. That strategy pledged €50 billion (roughly $54 billion USD) in electrification investments, promised more than 75 battery-electric vehicles worldwide, and set the goal of transforming the European lineup into an all-EV portfolio before the end of the decade.

Ambition Meets Reality – 

When Stellantis launched Dare Forward, the momentum appeared unstoppable. By 2024, over 40% of its European passenger vehicles offered some form of electrification. The company also began introducing its four flexible architectures—STLA Small, Medium, Large, and Frame—designed to cover nearly every vehicle category, from compact city cars to heavy-duty pickups.

But the market shifted quickly. By 2025, demand for EVs slowed in several European countries, charging infrastructure failed to keep pace, and steep sticker prices pushed many buyers toward hybrids instead. At the same time, Chinese automakers entered Europe with competitively priced EVs, forcing Stellantis into a price war it couldn’t ignore.

Compounding matters, the heavy R&D and production costs behind the EV transition began squeezing profits. What once looked like a bold march toward the future started to feel like an uphill financial battle.

Stellantis Reconsiders – 

Under new CEO Antonio Filosa, who stepped in mid-2025, the company launched a full reassessment of its electrification strategy. By the time of the Munich show, Stellantis had decided to reset expectations. Imparato labeled the EU’s plan for all-zero-emission new cars by 2035 as “unrealistic” under current conditions.

The updated playbook is centered on flexibility. Instead of banking solely on EVs, Stellantis will now keep developing battery-electric cars while also expanding its hybrid and plug-in hybrid lineup. This multi-powertrain path, the company argues, will enable it to meet diverse customer needs without compromising profitability or competitiveness.

Following an Industry Trend – 

Stellantis isn’t the only automaker hitting pause on aggressive EV timelines. Ford, Mercedes-Benz, and Volvo have each revised or softened their electrification commitments, recognizing that the transition to a fully electric future is more complex than originally projected. The industry consensus is shifting: EVs are still the destination, but the journey will take longer than expected.

Still Betting on Electrification – 

Despite scaling back the 2030 goal, Stellantis is not abandoning its investments. Projects remain on track, including a new lithium-iron-phosphate (LFP) battery facility in Spain and an ongoing partnership with Chinese EV maker Leapmotor aimed at lowering production costs and improving affordability.

The company’s broader climate target—achieving carbon neutrality by 2038—remains unchanged. The difference now is in the mix: that target will be reached with a combination of electric vehicles, plug-in hybrids, and hybrids rather than an EV-only portfolio. Dozens of fresh EV launches are still planned across Europe, North America, and Asia throughout the decade.

A Pragmatic Pivot – 

Stellantis’ retreat from a 100% EV Europe by 2030 doesn’t mark an end to its electrification ambitions—it marks a recalibration. By acknowledging market realities and customer needs, the automaker is moving toward a more adaptable strategy.

It’s a reminder that the shift to electric mobility is inevitable, but deadlines are not carved in stone. Stellantis is betting that flexibility—not rigidity—will be the key to staying competitive in a rapidly evolving global auto market.