Stellantis Mexico Has Record-Breaking February For Sales

In a groundbreaking month for Stellantis Mexico, February 2024 saw record-breaking sales across multiple brands, showcasing the company’s robust growth and market presence. With a total of 7,702 units sold, Stellantis Mexico continues to solidify its position as a key player in the automotive industry. Let’s delve into the remarkable performance of each brand:

Dodge –

Dodge emerged as the leading brand in February, reporting sales of 1,784 units. Notable contributors to this success include the Dodge Attitude and Dodge Journey, with 841 and 869 units sold, respectively. Despite tough competition, the Dodge Durango also made its mark with 49 units sold.

FIAT –

FIAT celebrated its best February in sales history, totaling 1,229 units. This achievement can be attributed to strong performances by models such as the Fiat Fastback, Mobi, Argo, and Pulse, collectively contributing to the brand’s impressive sales figures.

Jeep® –

Jeep® experienced its best February in sales since 2015, with a remarkable 96% growth compared to the previous year. The Jeep Renegade and Jeep Compass achieved record-breaking sales with 492 and 647 units, respectively. Additionally, the Jeep Grand Cherokee witnessed its best February since 2017, further reinforcing Jeep’s dominance in the market.

Alfa Romeo –

Alfa Romeo made history with its best February in sales, reaching 47 units. The Alfa Romeo Giulia stood out with a 17% increase compared to the previous year, while the Alfa Romeo Tonale made a significant contribution with 36 units sold.

Peugeot – 

Peugeot showcased its strength with the best February sales in its history, totaling 1,094 units. Noteworthy performers include the Peugeot 2008, Peugeot Rifter, and Peugeot Partner, all achieving record-breaking sales figures.

Ram – 

Ram maintained its robust performance, with 1,782 units sold in February. The Ram ProMaster Rapid experienced a notable 10% growth compared to the previous year, while the Ram 700, Ram Light Duty, and Ram Heavy Duty models also contributed significantly to the brand’s overall success.

“The transformation of our network of distributors, as well as the specialized service that responds to the needs of our customers has allowed us to have significant growth in Jeep, Peugeot and Fiat, these brands practically doubled their sales in February,” said Aymeric Bardon, Commercial Vice President of Stellantis Mexico. “This shows that our strategy is working, and we are attracting new customers to the sales floor,” Bardon added.