Ram Debuts Lunar-Themed 2024 Ram 2500 Power Wagon and Rebel

Ram has taken its lineup of Heavy Duty trucks to new heights—quite literally—by introducing Lunar-themed special editions of the 2024 Ram 2500 Power Wagon and Rebel. These striking models draw inspiration from the color palettes found on the moon, offering a blend of rugged performance and cutting-edge design elements that make them stand out on both highways and rugged trails.

Available at dealerships starting October 2024, these Lunar editions not only add an out-of-this-world aesthetic but also pack in enhanced features that appeal to off-road enthusiasts and everyday drivers alike.

Building on a Legacy of Sport Truck Innovation –

Ram’s history of delivering unique and performance-driven trucks is well-established, with the Lunar-themed Ram 2500 Power Wagon and Rebel serving as the latest chapter in their ongoing innovation. These 2024 models follow in the footsteps of the highly popular 2023 Ram 1500 Rebel and TRX Lunar Editions, which first brought the brand’s Lunar-inspired designs to the forefront. Ram continues to build on its leadership in the sport truck category by offering new special editions that fuse style, power, and value.

Chris Feuell, Chrysler/ Ram CEO, expressed his enthusiasm for the new models: “The new Lunar versions of Ram Power Wagon and Ram Rebel Heavy Duty build on our SportTruck leadership position. These two new special editions are built on proven sport truck platforms and offer added value with popular features and design highlights that our customers will love.”

Design and Aesthetic: A Lunar Vision on Earth –

Both the Power Wagon and Rebel HD Lunar editions feature a stunning exterior finished in Ceramic Grey, complemented by exclusive Lunar vinyl body graphics in gloss black. These eye-catching design elements create a bold and futuristic look that mirrors the mysterious allure of the moon.

The visual package includes:

• Tow mirrors
• 17-inch black wheels (Power Wagon)
• 20-inch black wheels (Rebel HD)
• Body-color badging
• Premium LED headlights and taillights

Inside the cabin, Ram has paid meticulous attention to detail. The Lunar editions feature Surf Blue stitching on black leather, a color scheme that evokes the deep contrast of space. Twill Film accents, borrowed from the high-performance Ram TRX, adorn the door panels, instrument cluster, and console. A unique die-cast metal badge with either “Power Wagon” or “Rebel” engraved in brushed Satin Chrome lettering crowns the center console, further elevating the premium feel.

Adding to the tech-forward nature of these trucks, wireless charging pads are included for the first time in these models, ensuring that drivers stay connected while enjoying the great outdoors.

Performance to Match the Aesthetic –

True to Ram’s reputation, these Lunar editions aren’t just about looks—they’re built to perform in the toughest conditions.

• Ram Power Wagon Lunar Edition: Equipped with a 6.4L HEMI® V8 engine, delivering 410 horsepower and 429 lb.-ft. of torque, this truck is designed to conquer off-road terrain with ease. The Power Wagon comes with front and rear locking differentials and a sway bar disconnect system, ensuring superior traction over uneven ground. Additionally, it features a factory-installed 12,000-pound Warn winch tucked neatly into the front bumper, making it a true off-road beast. Ram Power Wagon has a maximum towing capacity of up to 10,610 pounds.
• Ram Rebel HD Lunar Edition: Powered by a 6.7-liter Cummins® I6 turbo diesel engine that produces 370 horsepower and 850 lb.-ft. of torque, the Rebel HD Lunar edition offers serious towing capabilities. With a towing capacity of 14,900 pounds and a payload rating of 1,960 pounds, this truck can handle almost anything you throw at it.

Both models also benefit from Ram’s exclusive link-coil rear suspension system, which delivers the best ride quality in the ¾-ton heavy-duty pickup segment. The optional air suspension further improves driver comfort and automatically levels the truck when towing or hauling. 

Outperforming Competitors—Even the Lunar Rover – 

The Lunar editions of the Ram 2500 Power Wagon and Rebel take off-road capability and performance to new heights. Ram’s engineers have created trucks that are not only superior to their earthly competitors but also capable of tackling hypothetical extraterrestrial challenges—if, for example, you ever needed to rescue a stranded Lunar Rover on the moon. While the Lunar Rover might be able to operate in the vacuum of space, these Ram trucks dominate in every other category, from weight-to-gravity traction to power and payload capacity.

With the introduction of the 2024 Lunar editions, Ram continues to offer unique, attractive special edition trucks, blending innovation with a touch of celestial inspiration. If you’re in the market for a heavy-duty, off-road-ready truck that’s as powerful as it is stylish, look no further than these special edition models. Prepare to reach for the stars—literally.

Be sure to visit your nearest dealership in October 2024 to experience these out-of-this-world trucks.

Ram 2500 Rebel and Power Wagon Lunar Gallery:

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