On Tuesday, Fiat Chrysler Automobiles (FCA) announced that Christian Meunier would be their new Global President of the Jeep® brand as well as appointed to the Company’s Group Executive Council (GEC). Meunier comes to the Jeep® brand with a vast background in the automotive industry. He most recently served as Chairman and Global President for Infiniti Motor Company Limited at Nissan.
“I’m excited to join the team at FCA,” said Meunier. “The company is one I’ve admired from afar and Jeep is a brand that anyone would be privileged to be a part of.”
Meunier has also had several other roles throughout the car industry that include, various global roles at Nissan, including Division Vice President of Infiniti Global Sales, Marketing and Operations; Senior Vice President of Sales, Marketing and Operations for Nissan North America; Chairman Nissan Canada and President of Canada and Brazil. He has also held key sales and marketing positions at Ford, Land Rover and Mercedes Benz in Europe and in the United States.
So what does this mean to the Jeep brand? The hiring of Meunier looks to be a key piece of the puzzle to help expand the Jeep brand with a leader with knowledge of the global markets and to continue to expand the brand globally as now FCA Chief Executive Officer Mike Manley had done over the past decade. As Jeep pushes the American brand even further outside the North American region, expect the brand to continue to build even more variants of Jeeps that the North American market won’t see, like the Chinese-market Jeep Grand Commander/Commander (K8) twins.
“I am delighted to add Christian to the leadership team we’re building to drive FCA forward,” said Manley. “He brings additional world-class strength and experience to an already proven bench, and I look forward to the continuation of the Jeep brand’s growth under his stewardship.”