Meet The 2023 Jeep® Wrangler Unlimited Rubicon 392 20th Anniversary Edition

The Jeep® brand surprised the Wrangler community today at the 2023 Chicago Auto Show (CAS), by introducing the Wrangler Unlimited Rubicon 20th Anniversary Edition. Offered on both the four-door electrified plug-in hybrid (PHEV) Rubicon 4xe and HEMI-powered Rubicon 392, the Rubicon 20th Anniversary Edition is the most capable Wranglers ever offered from the factory.

“Twenty years ago, a small group of enthusiastic Jeep engineers affectionately known as the ‘Lunatic Fringe,’ with grit and determination and their personal credit cards, designed, engineered and developed the most capable Wrangler yet – the Jeep Wrangler Rubicon – and over-delivered on everyone’s expectations because they knew it was what Jeep customers wanted,” said Jim Morrison, senior vice president and head of Jeep brand North America. “Today the Rubicon model represents about a quarter of overall Wrangler sales, with more than 700,000 sold worldwide. That same spirit of determination and ingenuity that led to the creation of the Wrangler Rubicon lives on in these new 20th Anniversary special editions, which for the first time, bring available 37s to the Wrangler, providing unmatched capability.”

Offered as a limited run, the 2023 Wrangler Unlimited Rubicon 392 20th Anniversary Edition, will be available for ordering starting tomorrow at your local Jeep dealer. Now, keep in mind Jeep is only building 4,000 units. The Rubicon 392 20th Anniversary Edition will have a starting U.S. Manufacturer’s Suggested Retail Price (MSRP) of $90,985 (excluding $1,795 for destination charges, taxes, and other fees).

So what makes the Rubicon 392 20th Anniversary Edition so special?

Based on the Rubicon 392 model and powered by a 470-horsepower 470-lb.-ft. 6.4-liter (392 cubic-inch) HEMI V8, accelerates from 0-60 mph in 4.5 seconds and through the 1/4-mile in 13.0 seconds, making it the quickest, fastest, and most powerful Wrangler. The Rubicon 392 20th Anniversary’s long list of special-edition content includes:

• Xtreme Recon Package
  • 35-inch BFGoodrich All-Terrain T/A KO2 tires
  • 17-by-8-inch beadlock-capable wheels
  • 4.56 rear axle ratio
  • Hinge-gate reinforcement by Mopar
  • Jack spacer by Mopar
  • Tire relocation kit by Mopar
  • Wheel flare extensions
• A new interpretation of the iconic Jeep brand seven-slot grille
• 20th Anniversary hood decals in 392 bronze theme
• 20th Anniversary swing gate plaque 
• 20th Anniversary shifter medallion
• Half-inch suspension lift delivering:
  • 34.5 inches water fording (+ 0.9 inch)
  • 11.6 inches ground clearance (+ 0.5 inch)
• On-board air compressor
• Triple hoop grille guard
• Steel bumpers (winch-capable front)
• 83-piece tool kit with canvas bag
• Heavy-duty steel rock sliders
• Integrated front off-road camera
• Gorilla glass windshield
• Unique red-and-black leather seats
• Red leather-wrapped instrument panel bolster
• All-weather slush mats
• Auxiliary switches 

The 2023 Jeep Wrangler Rubicon 392 20th Anniversary special editions are available in 9 exterior colors, including Earl, Firecracker Red, Punk’n, Hydro Blue, Sarge Green, Silver Zynith, Sting-Gray, Black, and Bright White. Absent is Granite Crystal, which is available on the 4xe version and was shown on the Moab concept.

Production of the Rubicon 392 20th Anniversary Edition is scheduled to begin at the Stellantis Toledo Assembly Complex in Ohio, this quarter. That means dealers will be receiving their first units in Q2 2023.

For more information on ordering and availability, contact your local Jeep now!

If you would like to see the differences on the Rubicon 4xe 20th Anniversary Edition, CLICK HERE:

2023 Jeep® Wrangler Unlimited Rubicon 392 20th Anniversary Edition Image Gallery:

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