Maserati’s Fuoriserie Special Color Program Can Be Quite Expensive!

Earlier this year, Maserati opened up the Fuoriserie program for the American market. Fuoriserie which means “custom-built” in Italian, has opened the Italian marque to customers who are looking to tailor their new vehicle to match their own unique personalities.

As part of the customization process, Maserati works with the customer to determine the core values that drive them, whether it’s innovation, performance, or contemporary style, to ensure the custom vehicle represents the driver’s true spirit.

The Fuoriserie customization program features two bold, made-to-measure collections to inspire and guide Maserati customers through all of the possible combinations (Corse and Futura). Each of these collections is an expression of the Maserati brand and the starting point for ideas of what is possible with customization.

Now with the two different combinations, a total of 16 Fuoriserie colors are available to choose from. But doing so will require deep pockets. So let’s take a look at the U.S. Manufacturer’s Suggested Retail Price (MSRP) of each of these 2023 Fuoriserie colors.

• Corse Colors – 
  • Bianco Avorio (+ $16,000)
  • Blu Maserati (+ $6,500)
  • Blu Royale (+ $6,500)
  • Blu Sofisticato (+ $6,500)
  • Bordeaux Pontevecchio (+ $16,000)
  • Bronzo (+ $9,000)
  • Giallo Modenese (+ $17,000)
  • Grigio Maratea Matte (+ $17,000)
  • Orange Zest (+ $6,500)
  • Rosso Magma (+ $17,000)
  • Verde Royale (+ $6,500)

• Futura Colors –
  • Azzurro Astro Matte (+ $17,000)
  • Bianco Cristallo (+ $17,000)
  • Blu Denim (+ $6,500)
  • Blu Graphite (+ $6,500)
  • Hypergreen (+ $16,000)
  • Nero Luce (+ $17,000)
  • Night Interaction (+ $6,500)
  • Urban Green (+ $6,500)

This particular model is a 2023 Maserati Levante Modena Serie Limitata AWD limited edition painted in the stunning Urban Green exterior color. It is currently in inventory at Maserati Jacksonville in Jacksonville, Florida.

As we browsed through the current inventory of 2023 Maserati vehicles available in the U.S., we found that quite a few models painted in the $6,500 Fuoriserie colors were available in various dealers’ inventories. But while colors like the very vivid Hypergreen color are rare, there are a number of vehicles painted in the $17,000 Nero Luce color.

Nevertheless, as we said before if you have the pockets deep enough, the Maserati Fuoriserie program can produce some very interesting appearance options.