Jeep® Produces 50,000th Commander In Brazil

D-Segment Three-Row Has Been On The Market For Just Two Years...

Robert S. Miller January 13, 2024

Jeep® Commander at the Stellantis Automotive Pole of Goiana in Pernambuco. (Jeep).

In a significant milestone for the automotive industry in Brazil, Jeep® proudly marked the production of its 50,000th Commander at the Stellantis Automotive Pole of Goiana in Pernambuco. This achievement, attained at the close of 2023, is a testament to the rapid success the Commander has experienced since its launch.

The Commander, which is the first Jeep designed and developed in Brazil, stands out in the premium segment with its impressive features and performance. Boasting three rows of seating for seven passengers and one of the largest cargo areas in its category, the Commander has become the best-selling seven-passenger vehicle in Brazil. Notably, it led the sales of large SUVs for the second consecutive year in 2023, solidifying its position in the Brazilian marketplace.

Beyond its domestic success, the Commander has made its mark in international markets, with exports to several countries in Latin America.

Jeep also produces the Commander in India. There it wears the Meridian name for the Indian market due to trademark restrictions but continues to wear the Commander name elsewhere across the Asia-Pacific market (those units are not included in the total of the 50,000th units, which are produced in Brazil).

Based on a longer version of the popular Jeep Compass, the Commander is known for its sophistication and comfort. Offered in either a turbocharged inline-four-cylinder with front-wheel-drive (4×2) or a turbodiesel inline-four-cylinder (4×4), the Commander is also accompanied by a substantial technological package. These attributes have placed the Commander in the spotlight among its competitors in the country.

The assembly plant at the Stellantis Automotive Pole of Goiana in Pernambuco continues to be a symbol of technological advancement and is considered one of the most modern plants within the Stellantis group worldwide. Responsible for bringing back Jeep production to Brazil nine years ago, the facility has also given rise to other popular models like the Renegade and Compass. Last year, the facility celebrated the milestone of producing its 1,000,000th Jeep.

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bill burke Jan 13, 2024 #1

A strong argument could be made that Jeep NA missed the boat on the Commander. I guess internal polls or market research validate that decision, but 50,000 Commanders in a still developing region does say something.
Questions for followers for me needing your input.
1- Is Avenger replacing Renegade in NA ?
2- Will there be both two row and three row Compasses next generation ?
3- Will Jeep give us a slightly longer, wider Cherokee with two and three row models and will this Cherokee be AWD only and offer a Hurricane V-6 option ?
4- Will the refreshed Grand Cherokee undergo a serious styling update ?
5- Will the Wagoneer S offer ICE, hybrid and electric power ?
6- Ditto for the Recon on three engine options ?
7- Will they ever build and import Jeeps for NA from Brazil ?
Needless to say, that’s what Mopar Willy would do. Sadly I’m usually misguided.
I’ve got to get some support on a few of these ideas, don’t you think ?

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patfromigh Jan 13, 2024 #2

A strong argument could be made that Jeep NA missed the boat on the Commander. I guess internal polls or market research validate that decision, but 50,000 Commanders in a still developing region does say something.
Questions for followers for me needing your input.
1- Is Avenger replacing Renegade in NA ? No, Stellantis used an older platform on the Avenger, which is not US compliant. My guess is we might see Avenger styling themes in the future on a product.
2- Will there be both two row and three row Compasses next generation ? The next generation Compass will be built on the STLA Medium platform. Three row vehicles of that size are presently a hard sell in the USA.
3- Will Jeep give us a slightly longer, wider Cherokee with two and three row models and will this Cherokee be AWD only and offer a Hurricane V-6 option ?
__ I think the next Cherokee is to be built on the STLA Large platform, but that means a three row version competes with the Grand Cherokee. The Hurricane is an inline-6, Pentastar is the V-6.
4- Will the refreshed Grand Cherokee undergo a serious styling update ? Only after the new Toyota Land Cruiser has totally eaten into the Grand Cherokee three row sales.
5- Will the Wagoneer S offer ICE, hybrid and electric power ? Stellantis says no, but they have to say that. The STLA platforms are highly adaptable.
6- Ditto for the Recon on three engine options ? Ditto above. ;)
7- Will they ever build and import Jeeps for NA from Brazil ? They have to deal with tight production capacity, trade restrictions and logistical concerns, probably not.
Needless to say, that’s what Mopar Willy would do. Sadly I’m usually misguided.
I’ve got to get some support on a few of these ideas, don’t you think ? Your heart is in the right place. I suspect the people in the ivory tower have lost contact with the men on the street. Management got cheap and kept on using the old non-compliant CMP platform, which hinders new product development for our market. They don't have to build smaller vehicles here, but they still need to sell some of them. My big fear is that the CDJR brands will fall into the same trap that Ford has. Ford used up nearly all their battery production building battery electrics, which are sitting around unsold on lots around the country. Meanwhile consumers are demanding hybrids, but Ford can't build enough because most of their battery production is sitting in those unsold electric vehicles. Stellantis seems to have missed that full sized pickup trucks are just a fad like the big van craze back in the 1970's was. They have put a lot of resources into electric drive while letting technology, like the eFlite in the Pacifica hybrid, get stale.

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bill burke Jan 13, 2024 #3

Sound thinking, thanks. I’ll keep thinking with your thoughts baked in.

redriderbob Jan 14, 2024 #4

1.) No, it will not be coming to the U.S.
2.) No, Compass will grow slightly but still two-row as far as I know
3.) Cherokee will be bigger, and should be two-row still. 1.5-liter HEV and BEV coming according to sources
4.) Yes
5.) No, completely BEV
6.) No, completely BEV
7.) Doubtful, due to current trade restrictions, but you never know