Ram has introduced two new teaser commercials for the 2019 Ram 2500 and 3500 Heavy Duty before it’s launch on Monday. The short under a minute long teasers are dubbed “Heroes Wanted” and “The New Definition of Capability”.
The “Heroes Wanted” commercial, focuses on Heavy Duty customers who are everyday heroes capable of living big lives and doing the right thing. For themselves, for their families and their communities. The commercial includes a custom song “Bridge to Glory” produced by Grammy award winner Dave Cobb, with vocals by Grammy-nominated artist Brandi Carlile and Jay Buchanan, lead singer of the Rival Sons.
For the “The New Definition of Capability” spot, Ram shows us with legendary power, performance and dependability, we’re determined to work hard and play even harder, boldly forging ahead to get the job done.