Last week, FIAT CEO and Stellantis Global CMO, Olivier Francois officially announced plans to launch the third-generation Fiat 500e battery-electric vehicle (BEV) in North America at the 2022 LA Auto Show. Although the 500e has last been on sale in Europe for the past couple of years, the U.S. and Canada won’t receive the car until 2024.
On Monday, MotorTrend published an interview it had with Francois during the LA Auto Show. The article states that FIAT will drop the 500X from the North American market at the end of the current vehicle’s lifecycle. Francois confirmed the notion by simply stating, “When it dies, it dies. We will not replace it”.
A replacement is however scheduled for the European marketplace.
The 500X arrived in North America in 2014 (as a 2015 model), alongside its corporate cousin the Jeep® Renegade. In 2019, the 500X received a mid-cycle action (MCA) also known as a “refresh”, that gave the vehicle many class-leading features as standard equipment.
Currently, the 500X offers a 1.3-liter turbocharged inline-four-cylinder with engine stop-start (ESS) technology and best-in-class torque, a 9-speed automatic transmission, and all-wheel drive (AWD) as standard equipment for both the U.S. and Canada markets. Recently, FIAT added the option of a power-retractable fabric roof to the 500X’s lineup in the hope it would spark sales, but nothing has really happened.
During its Q3 sales report, Stellantis said that it had only sold 802 units of the 500X from January to October in North America. Of those sold, 757 units were sold in the U.S., and 45 units were sold in Canada, respectively. A huge difference from 2011, when the brand peaked in the U.S. market with a total of 46,999 units sold.
Francois did not give any hints as to what other vehicles could be in the future pipeline for the FIAT brand in North America. But there is a pretty good chance that the performance-oriented Abarth 500e will follow soon after the 500e, in 2024.