Dealer Ordering For Third-Installment Of “Built To Serve” Ram 1500 Opens:

Ram Trucks is getting ready to release its third installment of the “Built to Serve Edition” trucks. The limited-edition pickup trucks are based on the 2021 Ram 1500 Big Horn 4×4 Off-Road package and celebrate America’s five land, sea, and air-based armed forces. Each of the five U.S. military service branches has been or will be honored by Ram with two specially selected exterior paint colors that evoke the spirit, the mission, and the history of that service. One of each branch’s “Built to Serve Edition” models will be offered in a new low-volume paint option exclusive to this program.

The third installment is dedicated to the U.S. Air Force and ordering is open for the limited edition models now and goes into production in October. The limited-edition colors on the third installment include Anvil (1,250) and Billet Silver (1,500) units. Seats will feature Diesel Gray accent seat stitching and alloy mesh seat inserts. That’s right, there is an additional 250 units added to the total of the Anvil exterior color and an additional 500 units of Billet Silver than originally planned.

The third installment of the “Built to Serve Edition” models includes the following features…

• Black “RAM” Grille Badge
• 20X9.0 Aluminum Wheels
• 275/55R20 OWL All-Terrain Tires
• 9-Amplified Speakers with Subwoofer
• Black Door Handles
• Black Exterior Badging
• Black Front Bumper
• Black Headlamp Bezels
• Black Onyx Interior Accent
• Black Rear Bumper
• Black Side-Steps
• Body-Color Fender Flares
• Bucket Seats
• Built-to-Serve Edition I/P Badge
• Dual Exhaust with Black Tips
• Electronic Locking Rear Axle
• Front Extra Heavy-Duty Shock Absorbers
• Front LED Fog Lamps
• Front Suspension Skid Plate
• Fuel Tank Skid Plate
• Full-Length Floor Console
• Full-Size Spare Tire
• Hill Descent Control
• LED Reflector Headlamps
• LED Tail Lamps
• 4-Way Power Lumbar Adjustable Driver Seat
• 8-Way Power Driver Seat
• Premium Cloth / Vinyl Bucket Seats
• Rear Extra Heavy-Duty Shock Absorbers
• Steering Gear Skid Plate
• Tow Hooks
• Transfer Case Skid Plate
• US Flag Decal
• Off-Road Group
  • Electronic Locking Rear Axle
  • Front Extra Heavy-Duty Shock Absorbers
  • Front Suspension Skid Plate
  • Fuel Tank Skid Plate
  • Full-Size Spare Tire
  • Hill Descent Control
  • Rear Extra Heavy-Duty Shock Absorbers
  • Steering Gear Skid Plate
  • Tow Hooks
  • Transfer Case Skid Plate
  • All-Terrain Tires

The “Built to Serve Edition” can be equipped with either the Big Horn Level 1 or Level 2 Equipment Group. Ram “Built to Serve Edition” packages are available on all body styles and all powertrains.

According to the U.S. Department of Veterans Affairs, approximately 7% of the U.S. population is an active member, reserve member, or veteran of the armed services. To order your U.S. Air Force themed “Built to Serve Edition”, you can visit your local Ram Truck dealer for more information.