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Carlos Tavares Breaks Silence on Stellantis Departure

Strategy Differences Led to "Amicable" Exit...

Carlos Tavares, the former CEO of Stellantis, has spoken publicly for the first time since his unexpected resignation on December 1, shedding light on the reasoning behind his departure. In an interview with Portuguese newspaper Expresso, Tavares emphasized that his exit was the result of mutual agreement with Stellantis Chairman John Elkann, stemming from differences in strategic direction.

Stellantis CEO Carlos Tavares introduces the new Leapmotor B10 at the 2024 Paris Motor Show. (Stellantis).

Tavares, who had led Stellantis since its creation from the merger of Fiat Chrysler Automobiles and PSA Group, described the move as “amicable” and necessary to safeguard the company’s alignment. “A company of this scale cannot function without alignment at the strategic level,” he stated, citing Stellantis’ workforce of 250,000 employees, its $200 billion USD in annual revenue, and its diverse portfolio of 15 brands (the 15th brand being its joint venture with Chinese startup Leapmotor).

While he refrained from detailing the exact points of contention with the board, insiders have suggested that disagreements over ambitious targets set by Tavares played a key role. Some board members reportedly viewed these goals as either unattainable or harmful to the company’s long-term stability.

Tavares highlighted his focus on ensuring the company’s continued success despite the strategic divide. “The main concern was to protect Stellantis from any risks that a misalignment could bring,” he explained.

Stellantis CEO Carlos Tavares (right) and Archer CEO Adam Goldstein. (Archer).

Stellantis has faced challenges in recent months, including slumping North American sales and a profit warning issued in September, which some attributed to pricing strategies under Tavares’ leadership. Critics, including dealers and industry experts, argued that Stellantis had priced itself out of key markets in both the United States and Europe.

Describing the current state of the automotive sector as entering a “Darwinian period,” Tavares acknowledged the pressures facing automakers in a rapidly changing environment. “When you’re in a storm, you have to steer the boat according to the waves,” he said, suggesting that adaptability is critical in navigating the industry’s challenges.

Despite the abrupt end to his tenure, Tavares expressed no regret about his decisions as CEO. “I would act the same way if I could go back in time,” he affirmed, maintaining that his actions were always guided by a desire to protect Stellantis.

Stellantis CEO Carlos Tavares tours the Betim Assembly Plant. (Stellantis).

Tavares’ departure marks the end of an era for the company, as it seeks to recalibrate under new leadership amid a rapidly evolving automotive landscape.

Source: Expresso

Robert S. Miller

Robert S. Miller is a diehard Mopar enthusiast who lives and breathes all that is Mopar. The Michigander is not only the Editor for MoparInsiders.com, 5thGenRams.com, and HDRams.com but an automotive photographer. He is an avid fan of offshore powerboat racing, which he travels the country to take part in.

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Took them long enough! Guy was a dud from the get go, an expensive dud.

Reply 6 Likes

He certainly made a mess of things. Like others trying to run an American car company with a European background, he could not make the connection or inculcate the respect for American excellence that eventually torpedoed all these executives. Watching too much soccer does strange things to people it seems.
Big lesson is that an American leader with deep roots in Chrysler culture must lead this whole company. Europeans, sincere sometimes, disrespectful most times and egotistical at all times just will never succeed. The sooner Carlos leaves the better and the sooner an American Mopar person is put in charge of all operations the better. Can’t do worse.
Things are really chaotic and disorganized. I have no kind words of farewell to offer. Close the door when you leave, like now.

Reply 8 Likes

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It didn't happen fast enough. Now if the rumors are true that CDJR will be separated from Stellantis and given freedom, we could be seeing some real models return to these brands. Chrysler can move back into its more premium positioning, so Jeep can return to handling real offroaders. RAM is finally getting another model in the "midsize" segment. Dodge needs the gas variants on lots yesterday. A new V8 for all the brands is a must for all the brands to compete since Ford and Chevy/GMC haven't seemed to slow down. Even though the North America is their most profitable market, they don't seem to have any money to invest in it's brands but will bleed us dry to support their pet projects. Let's see what Elkann does until a replacement is put in the CEO chair.

Reply 3 Likes

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When some newbie mentioned "it can't get any worse than this".

We used to joke about the "good ole days", in that we were in the good old days!
Because it gets worse from here!

cliff

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