FiatHybridManufacturing

First Fiat 500 Hybrid Rolls Off Mirafiori Line Ahead Of Fall Launch

Production Gears Up In Turin For New Gas-Electric Fiat 500 Ibrida

Big news out of Italy—FIAT has officially assembled the first pre-production units of its all-new Fiat 500 Ibrida at the historic Mirafiori Assembly Plant in Turin. The gas-electric hybrid is on track to enter full production in November 2025, with Stellantis confirming that preparations are running on schedule.

Pre-Production Fiat 500 Ibrida units at the Mirafiori Assembly Plant. (FIAT).

The 500 Ibrida is part of a broader strategy by Stellantis to respond to market demand for more affordable electrified options. While the fully electric 500e made headlines when it launched in 2020, today’s interest-rate-driven market is pulling buyers toward hybrids. The 500 Ibrida aims to offer the same iconic style and fun-to-drive personality, now with a more accessible hybrid powertrain.

Pre-Production Fiat 500 Ibrida units at the Mirafiori Assembly Plant. (FIAT).

Stellantis has invested $140 million to transform Mirafiori into a flexible production hub capable of building both the 500e and the new 500 Ibrida. Once production ramps up, the company expects to build more than 100,000 units of the Ibrida annually, with the total output between the two models reaching 160,000 vehicles per year.

Pre-Production Fiat 500 Ibrida units at the Mirafiori Assembly Plant. (FIAT).

“500 Ibrida offers affordable electrification and iconic style, proof that social relevance is at the core of the Brand mission,” said Olivier François, FIAT CEO and Stellantis Global CMO. “With the 500 Ibrida, we are strengthening production at Mirafiori to ensure the plant’s productivity and meet the demand.”

Pre-Production Fiat 500 Ibrida units at the Mirafiori Assembly Plant. (FIAT).

To make room for the hybrid transition, Stellantis has already shifted production of the Maserati GranTurismo and GranCabrio to its Modena plant, clearing the floor at Mirafiori for this next chapter.

Pre-Production Fiat 500 Ibrida units at the Mirafiori Assembly Plant. (FIAT).

Though the factory is still running a single daily shift primarily focused on the 500e, Stellantis says there are no planned production stoppages for May, signaling confidence in the transition. With more choice now on the table, FIAT is doubling down on its Italian roots while offering a modern answer to global mobility needs.

The 500 Ibrida represents more than just a hybrid—it’s a continuation of the Fiat 500 legacy and a reaffirmation of FIAT’s role in bringing stylish, sustainable, and accessible transportation to the masses.

 

Robert S. Miller

Robert S. Miller is a diehard Mopar enthusiast who lives and breathes all that is Mopar. The Michigander is not only the Editor for MoparInsiders.com, 5thGenRams.com, and HDRams.com but an automotive photographer. He is an avid fan of offshore powerboat racing, which he travels the country to take part in.

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If you have never experienced a Fiat 500, if like me, the car will amaze you. Comfortable, lots of little storage areas and updated tech housed in a very user friendly dash and controls. That experience leads me to say, why does this Fiat not sell well in the U.S.? I really never really considered the 500, too small for my lifestyle, but as a city car, it’s a home run. There should be a line of urban dwellers give the 500 a look see, perhaps in hybrid form it will catch on, but never giving ones a try is an experience no one should miss. Now go and experience one and be amazed, like me.

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If you have never experienced a Fiat 500, if like me, the car will amaze you. Comfortable, lots of little storage areas and updated tech housed in a very user friendly dash and controls. That experience leads me to say, why does this Fiat not sell well in the U.S.? I really never really considered the 500, too small for my lifestyle, but as a city car, it’s a home run. There should be a line of urban dwellers give the 500 a look see, perhaps in hybrid form it will catch on, but never giving ones a try is an experience no one should miss. Now go and experience one and be amazed, like me.

The marketing of the Fiat brand in our market is totally wrong. The 500 is sold as a bauble in boutique-like dealer outlets, and that has led to a series of sales flops. The 500L and the 500X didn't resonate with buyers. We didn't receive the sportier and lighter front drive 500X that showed up in other markets, while the newer 1.3-T GSE appeared well after the failure of the 500L wagon here.

Right now I can get a cheaper lease on a Jeep Wagoneer S, than on a lease for the Fiat 500e. I don't live in Colorado where there were some great deals. Fiat-USA chose not to import the base entry level 500e, nor the Grande Panda.

The BSG mild hybrid with a manual transmission as seen in the photo above is a hard sell in our market. Maybe if they could slip in a hot turbo four and sell it as an Abarth, it might have potential. What Fiat needs to do for our market is offer the 500e with a range extender option. They have used Magna and Aisin transmissions in the past and both companies offer small ReEV solutions. The 500e does have space for batteries and a 10kw/h pack is plenty for an ReEV of that size.

Finally the sales strategy needs to be changed. I would leverage the Free-2-Move business unit to make the Fiat products more visible and allow the brand to offer more affordable options. Filter Fiats through the network then allows qualified dealers to bid on the used units at the auctions. It worked for the original Fiat 500e California compliance car. It should work again.

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