27k-Mile 2004 Chrysler PT Cruiser GT Hits BringATrailer

Considering that Tesla has insane profit margins and their models are price competitive within the respective segment with ICE vehicles they have shown that it's possible to make EVs profitably and competitively with ICEs.
Tavares is just crying and moaning because Stellantis (mainly the euro side) was caught with their pants down and started this path much later than they should've. Now they're caught between Tesla's price cuts on one side and on MG's and BYD's hyper-competitive EVs on the other. Thus, Stellantis cannot now overcharge for subpar EVs with small battery packs like the e208, Avenger or the upcoming e308 and Astra-e.

Agreed. There are no STLA 'passion Product' EVs in the same manner as the existing STLA ICE vehicles. STLA cannot get away with their same shenanigans with an EV Jeep portfolio that they did with the ICE Jeep portfolio. I'm only talking about the US, I could care less what STLA Europe does, but the underlying assumption I describe loosely holds true. There is no existing Customer loyalty (a group they've abused with higher prices) attached to Jeep EVs. Those Customers will simply go to the OEM that will build ICE vehicles. I'm not talking about going to an overpriced Bronco either. You're going to have people going to the 2024 Tacoma and 2025 4Runner, body on frame vehicles with mild-hybrids at competitive prices. The GM mid-size pickups are stupid expensive, almost the same as an overpriced Wrangler.

It's all happening on the JLWranglerForums, if these stupid executives would read it. People are migrating away from Jeep, it's already started.

Everything I predicted about the downfall of US CDJR will eventually happen if this management group remains in place. 2022 was the top of the market, in terms of vehicles sold/profits - vehicle volumes were (and still are) less than pre-Covid, but results/profits were goosed due to limited vehicle supply because of Covid/supply chain issues. That's not the case anymore - vehicle deliveries are falling (due to higher interest rates), dealer lots are packed with unsold vehicles, and ASPs are (finally) going to start coming down if they have any hope of moving metal. Its all downhill from here.

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Agreed. There are no STLA 'passion Product' EVs in the same manner as the existing STLA ICE vehicles. STLA cannot get away with their same shenanigans with an EV Jeep portfolio that they did with the ICE Jeep portfolio. I'm only talking about the US, I could care less what STLA Europe does, but the underlying assumption I describe loosely holds true. There is no existing Customer loyalty (a group they've abused with higher prices) attached to Jeep EVs. Those Customers will simply go to the OEM that will build ICE vehicles. I'm not talking about going to an overpriced Bronco either. You're going to have people going to the 2024 Tacoma and 2025 4Runner, body on frame vehicles with mild-hybrids at competitive prices. The GM mid-size pickups are stupid expensive, almost the same as an overpriced Wrangler.

It's all happening on the JLWranglerForums, if these stupid executives would read it. People are migrating away from Jeep, it's already started.

Everything I predicted about the downfall of US CDJR will eventually happen if this management group remains in place. 2022 was the top of the market, in terms of vehicles sold/profits - vehicle volumes were (and still are) less than pre-Covid, but results/profits were goosed due to limited vehicle supply because of Covid/supply chain issues. That's not the case anymore - vehicle deliveries are falling (due to higher interest rates), dealer lots are packed with unsold vehicles, and ASPs are (finally) going to start coming down if they have any hope of moving metal. Its all downhill from here.

“Wrangler overpriced” is complete nonsense (in 2018 it was nonsense, and 2023 still nonsense) .
1:Lower priced JK Models had lower take rates, while models with higher trim levels with options sold better.
2: The company believe that historically the Wrangler was underpriced , decisions to take actions to correct the underpricing was made back in 2015.
3:2015 decision was made Wrangler needed more Options/Trims/Packages

4Runner is a very different vehicle than Wrangler and if the 4Runner is a Wrangler competitor then so is the Tahoe.

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