Ram Unveils 2022 Ram 1500 “Built To Serve” Pickups Honoring Firefighters!

After honoring each of the U.S. Armed Forces with its “Built to Serve” limited edition 2020 & 2021 Ram 1500 models, the Ram brand announced today at the Chicago Auto Show that the popular model will return for the 2022 model year. This time, Ram will be honoring emergency service personnel. This includes firefighters, police officers, and emergency medical services, who are currently serving or have served our communities.

Following in the footsteps of the Armed Forces models, the three first responder services will be honored by two specially selected, low-volume exterior paint colors, that pay homage to that emergency service. 

The first “Built to Serve” model for 2022, will honor firefighters. It will be represented by Diamond Black and Redline exterior paint colors, with a black interior with an Orange accent stitching.

So what does each “Built to Serve” model come with?

• Black “RAM” Grille Badge
• 20-Inch x 9.0-Inch Aluminum Wheels
• 275/55R20 OWL All-Terrain Tires
• 9 Amplified Speakers with Subwoofer
• Black Door Handles
• Black Exterior-Badging
• Black Front Bumper
• Black Headlamp-Bezels
• Black Onyx Interior Accent
• Black Rear Bumper
• Black Tubular Side Steps by Mopar_®
• Body-Color Fender Flares
• “Built-to-Serve Edition” Instrument-Panel Badge
• Center Console Parts Module
• Dual-Exhaust with Black Tips
• Electronic Locking Rear Axle
• Front and Rear Rubber Floor Mats by Mopar_®
• Front Extra-Heavy-Duty Shock Absorbers
• Front LED Fog Lamps
• Front Suspension Skid-Plate
• Fuel Tank Skid-Plate
• Full-Size Spare Tire
• Hill-Descent Control
• LED Reflector Headlamps
• LED Tail Lamps
• 8-Way Power Driver Seat
• Premium Cloth / Vinyl Bucket Seats
• Rear Extra-Heavy-Duty Shock Absorbers
• Steering Gear Skid-Plate
• Tow Hooks
• Transfer-Case Skid-Plate
• US Flag Decal
• 4×4 Off-Road Group
  • Electronic Locking Rear Axle
  • Front Extra-Heavy-Duty Shock Absorbers
  • Front Suspension Skid-Plate
  • Fuel Tank Skid-Plate
  • Full-Size Spare Tire
  • Hill-Descent Control
  • Off-Road Information Pages
  • Rear Extra-Heavy-Duty Shock Absorbers
  • Steering Gear Skid-Plate
  • Tow Hooks
  • Transfer-Case Skid-Plate

The “Built to Serve” trucks are also ready to display their owner’s emergency service pride with “Built to Serve”-embroidered Velcro panels on each front seat and additional Velcro panels on each front seat inboard shoulder panel. Buyers can apply their own patches – regimental, flags, name tapes, or slogans – to personalize their “Built to Serve Edition.” Front seatback panels are covered with Pouch Attachment Ladder System/Modular Lightweight Load-bearing Equipment (PALS/MOLLE) webbing to attach additional equipment or pouches.

“After honoring each branch of the U.S. Armed Forces with our initial ‘Built to Serve’ models, we felt it would be equally important to also extend our gratitude to all first responders who serve or have served our communities,” said Mike Koval Jr., Ram CEO. “Whether a first responder or civilian, Ram truck owners are very familiar with this adage as it’s something we strive to build into every truck and van we produce.”

The 2022 Ram 1500 Big Horn “Built to Serve Edition” 4×4 model is available in Quad Cab or Crew Cab configurations. The “Built to Serve Edition” can be equipped with four powertrain options all of which are mated to an 8-speed automatic transmission…

• 3.6-liter eTorque Pentastar V6 engine, delivering 305 horsepower and 269 lb.-ft. of torque
• 3.0-liter EcoDiesel V6 engine, delivering 260 horsepower and 480 lb.-ft. of torque
• 5.7-liter HEMI® V8 with variable-valve timing (VVT), 395 horsepower and 410 lb.-ft. of torque
• 5.7-liter eTorque HEMI V8 with VVT, 395 horsepower and 410 lb.-ft. of torque

The new firefighter-themed “Built to Serve” models will have a starting Manufacturer’s Suggested Retail Price (MSRP) of $46,625, not including $1,795 for destination charges. Production of the new limited-edition trucks starts this month at the Sterling Heights Assembly Plant, in Sterling Heights, Michigan. The trucks are scheduled to arrive in the spring.

2022 Ram 1500 Big Horn Crew Cab 4×4 “Built to Serve” Edition in Redline Image Gallery:

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