Jeep® Maintains Leadership In Medium and Large SUV Segments In Brazil

Commander and Compass Continue To Lead Their Respective Segments...

In the fast-paced world of SUVs in Brazil, two models have consistently stolen the spotlight – the Jeep® Compass (M1) and Commander (H1). The year 2023 marked yet another triumph for Jeep as both vehicles maintained their reign as best-sellers in their respective segments.

Unmatched Leadership:

Jeep® Commander Limited 4×4. (Jeep).

Jeep proudly announces that the Compass secured its position as the leader among medium SUVs for the seventh consecutive year. Meanwhile, the Commander clinched the championship among large SUVs for the second year running. These achievements reflect not just sales figures, but a testament to the trust customers place in these iconic models.

Impressive Sales Figures:

Jeep® Compass S 4xe. (Jeep).

In 2023, Jeep soared to new heights with over 127,000 units sold in Brazil. This accounts for a substantial 16.2% share of the SUV segment and an impressive 5.8% of the overall market. The Compass, with over 59,000 units sold, commands a market share exceeding 40%, while the Commander boasts nearly 20,000 units sold and a commendable 23% market share. The Renegade, not to be overshadowed, raked in more than 47,000 registrations throughout the year.

Off-Road Prowess:

Jeep® Grand Cherokee 4xe. (Jeep).

Jeep’s commitment to off-road enthusiasts was evident as the Wrangler and Gladiator, both renowned for their off-road capabilities, more than doubled their annual sales volume compared to the previous year. The brand also expanded its 4xe range with the introduction of the plug-in hybrid (PHEV) Grand Cherokee 4xe, showcasing a dedication to sustainable mobility.

Awards and Recognitions:

Jeep® Commander Limited 4×4. (Jeep).

Jeep didn’t just conquer the sales charts; it also shone bright in the awards arena. With a total of 11 accolades in 2023, the Jeep Renegade was crowned the Best Four-Wheeler Purchase in the SUV category up to R$120,000 (or about $24,640 USD). The Compass received recognition as the best option in the Medium SUV category, and the Commander was honored as the Best Purchase Four Wheels in the SUVs up to R$270,000 (or about $55,435 USD) category. These awards, including those from Autoesporte magazine, underline Jeep’s commitment to excellence.

Robert S. Miller

Robert S. Miller is a diehard Mopar enthusiast who lives and breathes all that is Mopar. The Michigander is not only the Editor for MoparInsiders.com, 5thGenRams.com, and HDRams.com but an automotive photographer. He is an avid fan of offshore powerboat racing, which he travels the country to take part in.

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Great news. Wonder if Brazil will continue building Renegades after Melfi Transition. Brazil might be the global market source for future distribution. Too strong a seller to walk away from without a replacement. Brizil might be the solution.
In any case, good to see the Jeep results.

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Brazil is the wrong place to export from and the SUSW platform is now in its twilight years.

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Yeah you can't get here and back from Brazil, very closed market.

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