The convertible market is shrinking. As manufacturers move towards pickups, SUVs, and crossovers, the convertible is shrinking more and more every year. It was that long ago, that the Chrysler brand proclaimed itself as “America’s Convertible Company” with a trio of convertibles like the retro-themed PT Cruiser Convertible, affordable Sebring Convertible, and the sporty Crossfire Roadster.
With its recent announcement to move forward as an all-electric brand, the Chrysler brand says that it will offer at least two new crossovers and a “fresh perspective” on what a minivan or MPV, can be. All of those vehicles are expected to be based on the new STLA Large architecture. The new STLA Large architecture is based on the performance-driven Giorgio platform, however, now has been updated to carry Stellantis’ new BEV powertrains.
One of those future vehicles, the Chrysler Airflow, will be a five-passenger E-segment crossover featuring all-wheel drive. It’s a far cry from the Chrysler convertible that made up the lineup 14 years ago, but it didn’t take long for one digital designer to morph the Airflow into a sleek and modern convertible crossover.
X-Tomi Design shows us that the new Chrysler concept vehicle could make a great base for a future convertible. While vehicles like the Jeep® Wrangler and the all-new Ford Bronco show us that SUV-based convertibles can be hot-sellers, only a fraction of their owners will ever take those vehicles off-roading like they were intended for. A Chrysler Airflow Convertible would make more sense for those who are looking for a more urban open-air experience without all-weather capability.
Nissan experimented with a similar idea with its Murano CrossCabriolet. Unfortunately, the vehicle never took off due to the fact of its awkward exterior styling.
Even the idea of a convertible named the “Airflow” makes sense to us.
We hope that if the Chrysler brand continues to have a portfolio of two to four vehicles, the 96-year-old automaker would be open to the idea of offering different variants of its new vehicle lineup. Whether this means offering two- or three-row models, we hope Chrysler will offer new “out of the box” ideas that the brand has been known for in the past to make that brand stand out against other class offerings. And a Chrysler convertible crossover might be one of those kinds of things.
What do you think? Would a crossover-based convertible be a good idea for the Chrysler brand in its future lineup? Let us know in the comments below or in the MoparInsiders.com forums.
No replies yet
Loading new replies...
Join the full discussion at the Mopar Insiders Forum →