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Some Dealers Charging $25,000 Over Sticker On New Charger Daytona Widebody Models:

It's Not Worth It, In Our Opinion...

Inventories of 2020 Dodge Charger models are starting to show up on dealer lots across the United States and Canada. With that being said, a lot of people are waiting for the new Dodge Charger Widebody models, which included the all-new 2020 Dodge Charger SRT Hellcat Widebody Daytona 50th Anniversary Edition

As you may recall, we talked extensively on the new Widebody Daytona models and their exclusivity. According to Dodge, only 451 units will be produced for the United States and 50 for the Canadian market, bringing the total to 501, the same number needed to enter the original 1969 Dodge Charger Daytona into homologation for NASCAR racing.

2020 Dodge Charger SRT Hellcat Widebody Daytona 50th Anniversary Edition. (Dodge).

Not only do you get a somewhat rare Hellcat with the Daytona looks from the R/T and Scat Pack models on the new Hellcat Widebody layout, but you do get an additional 10 horsepower for the same 717 horsepower rating found on the 2019 and 2020 Dodge Challenger SRT Hellcat models.

Pricing for the 2020 Dodge Charger SRT Hellcat Widebody Daytona 50th Anniversary Edition has a U.S. Manufacturer’s Suggested Retail Price (MSRP) of $74,140, while the car will carry a Canadian MSRP of $88,490. Both prices exclude destination charges. That is a premium of $4,495 ($4,995 for Canada) over the standard 2020 Dodge Charger SRT Hellcat Widebody.

2020 Dodge Charger SRT Hellcat Widebody Daytona 50th Anniversary Edition. (Dodge).

But here is where we are running into issues. Some dealers are pushing huge additional upcharges because of demand on the cars. We have seen some prices as high as an additional $25,000 over the sticker price. That’s quite a lot for a vehicle that has an extra 10 horsepower. It basically puts the Daytona into the same territory as a used 2018 Dodge Challenger SRT Demon with 840 horsepower and low-mileage. 

Charger SRT HELLCAT Redeye Design. (MoparInsiders).

So would we pay a mark up for the new Daytona? No way! Especially, with the talks of the upcoming 2020 Dodge Charger SRT Hellcat Redeye, possibly making its formal debut in 2020. We would instead hold off for something a little less harsh on the pocketbook with better performance.  

We enjoyed spending some time with the new Daytona Widebody, but we don’t think its worth that kind of money.

Robert S. Miller

Robert S. Miller is a diehard Mopar enthusiast who lives and breathes all that is Mopar. The Michigander is not only a Co-Editor for MoparInsiders.com, 5thGenRams.com, and HDRams.com but an automotive photographer. He is an avid fan of offshore powerboat racing, which he travels the country to take part in.

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