Tim Kuniskis Talks NASCAR Return with Kevin Harvick

Tim Kuniskis Talks NASCAR Return with Kevin Harvick​

Ram Returns to NASCAR in 2026, with Big Plans and Even Bigger Questions​

After a 13-year break from stock car racing, Ram is officially headed back to NASCAR. And no one seems more fired up than Ram CEO Tim Kuniskis. In a recent episode of Harvick’s Happy Hour on NASCAR on FOX, two-time NASCAR Cup Series champ Kevin Harvick sat down with Kuniskis to talk about the big move, and what it means for the brand—and the sport—going forward.

Tim Kuniskis Talks NASCAR Return with Kevin Harvick

Tim Kuniskis talks NASCAR return with Kevin Harvick, revealing Ram's exciting plans for the 2026 Craftsman Truck Series. And Dodge's plans.

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[vbondjr1]

The excitement of all of this is that the Stellantis brand is beginning to show signs of American life, something that most of us can be happy about.

 

[TripleT]

It so fortunate that STLA can do race development for Toyota again. Should they just hand over the car now, or should they let Nascar do it in secret like last time.



No OEM has been treated worse by this "racing" body.... that they are back again to have the football pulled is astounding.

 

[bill burke]

The close relationship between rural America and trucks is obvious and NASCAR along with country music is a fundamental part of that relationship. Americans want the America put back in their trucks, that too is obvious by the lukewarm reception to electrics in this segment. That’s a dog that won’t ever hunt.
There is also a growing rekindling of the Dodge-Ram family relationship that is grounded in performance and the muscle car dynamic.
The lesson learned clearly is that racing and the truck lifestyle go hand in hand and this return is a very wise decision.
The return of Dodge to NASCAR and hopefully a larger role in NHRA, is just as obvious a wise decision and frankly, the folding back of Ram into the Dodge brand is also something that makes sense. As I said before, from a linguistic point of view, “Dodge Ram” just rolls off the lips in a natural way that has remained stead fast in our American culture like hot dogs and apple pie.
Time is right Tim, time for “Good Old Boys”, even those from the New York suburbs like me, to go racing. Gentleman start your Dodge engines! Just rolls off the lips, does it not?

 

[Mike201]

Well, it is no longer if Ram (and Dodge) gets back in NASCAR, it is now that they are, at least for the inaugural season, a special edition NASCAR Ram. Time to capitalize on this event. Coming up with a limited number of trucks to sell for 2026 would be a wise move. Looking forward to a possible Dodge return. Haven’t watched NASCAR since they left.