Stellantis Mexico Expands SBH Dealer Model With Two Key Openings
A Stronger Retail Experience For Jeep®, Dodge, Ram, FIAT, and Peugeot Customers

Stellantis Mexico is advancing its major retail transformation strategy, celebrating the introduction of the Stellantis Brand House (SBH) concept at two longstanding dealership groups—Michoacán Motors in Morelia and Automotriz del Noroeste in Ciudad Obregón. These upgraded facilities represent a big shift in how the company intends to deliver customer service going forward, with the goal of strengthening the buying and ownership experience across all Stellantis brands.
Stellantis Mexico Expands SBH Dealer Model With Two Key Openings
Stellantis Mexico expands the SBH dealer model with new openings, enhancing customer service and brand identity at key locations.
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