Stellantis’ New Retail Model Under Fire In Europe
Sales Declines and Dealer Concerns Force Reconsideration of Agency Model...
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Stellantis’ New Retail Model (NRM) has been a source of ongoing tension between the company and its European dealer networks. Launched as a pilot in Belgium, the NRM aims to overhaul the traditional dealership model, transitioning dealers into agents who sell vehicles directly on behalf of the manufacturer rather than purchasing inventory themselves.
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Stellantis' New Retail Model Under Fire In Europe
Stellantis' New Retail Model (NRM) has been a source of ongoing tension between the company and its New Retail Modelnetworks. Launched as a pilot in Belgium, the NRM aims to overhaul the traditional dealership model, transitioning dealers into agents who sell vehicles directly on behalf of the...
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