Stellantis’ New Retail Model Under Fire In Europe
Sales Declines and Dealer Concerns Force Reconsideration of Agency Model...
Stellantis’ New Retail Model (NRM) has been a source of ongoing tension between the company and its European dealer networks. Launched as a pilot in Belgium, the NRM aims to overhaul the traditional dealership model, transitioning dealers into agents who sell vehicles directly on behalf of the manufacturer rather than purchasing inventory themselves.
Stellantis' New Retail Model Under Fire In Europe
Stellantis' New Retail Model (NRM) has been a source of ongoing tension between the company and its New Retail Modelnetworks. Launched as a pilot in Belgium, the NRM aims to overhaul the traditional dealership model, transitioning dealers into agents who sell vehicles directly on behalf of the...
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