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Stellantis’ New Retail Model Under Fire In Europe

Stellantis’ New Retail Model Under Fire In Europe​

Sales Declines and Dealer Concerns Force Reconsideration of Agency Model...​


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Stellantis’ New Retail Model (NRM) has been a source of ongoing tension between the company and its European dealer networks. Launched as a pilot in Belgium, the NRM aims to overhaul the traditional dealership model, transitioning dealers into agents who sell vehicles directly on behalf of the manufacturer rather than purchasing inventory themselves.

 

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