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Ram Trucks Teases Big Reveal for June 8th

Ram Trucks Teases Big Reveal for June 8th​

Fighter Pilot Easter Egg Point to the HEMI®'s Return​


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Ram Trucks is stirring the pot in classic Mopar fashion. If you’ve been following their official social media channels, you may have caught a brief—but loaded—video teaser dropped yesterday.

The teaser video, titled “Fire up the engines—Big things are on the horizon. 06.08.25,” features Ram CEO Tim Kuniskis and YouTuber Heavy D (@heavydsparks) chatting at a catering table. The mood shifts when a guy in full fighter pilot gear walks up, grabs a cookie, and casually strolls off with a helmet in hand—after complimenting Kuniskis’ jacket.

 
There is little reason Ram can not recoup it market share, it’s just a matter of being Ram. The shiny new object of electrification has gone away, finally it seems, and Ram can get back to selling the products people want. It’s that simple.
I believe there is room in the lineup for the some hot trucks powered by BOTH a more affordable Hurricane six and a more upscale Hemi V-8 engines that is so Ram and in your face. Now the average buyer can be addressed with the same formula of product that got them there once money is now directed to that purpose and not some imposed and unpopular nonsense. The cherry on top….Tim is back ! Simple.
 
The teasers were cool , I guess , back when we were waiting for hellcats and demons and there was this assumption that new product would be not far behind . Given this inept organization’s track record over the last four years, now the teasers are just cruel and agonizing. Nothing they do seems very up beat any longer.
 
The shiny new object of electrification has gone away, finally it seems, and Ram can get back to selling the products people want. It’s that simple.
The Ford F-150 is losing its decades long "king of the hill" status to the Toyota RAV4 on the sales chart. Up until this week, half of the RAV4 sales were hybrid. Toyota revealed the 2026 RAV4 on Wednesday and now that model will have hybrid only drive trains, either a 5th generation HEV or a 6th generation PHEV. There are hybrid models from other manufacturers on the US top sellers list as well. I don't think the Ram 1500 is even on the top ten list for sales anymore.

The Hurricane six doesn't have a BSG. Thankfully stop/start systems are going away, but Ram by now should have moved to mild hybrids with the e-motor in the transmission. The BSG should be the minimal starting point. The Rampage should have entered our market, but Stellantis and Ram managers have procrastinated and dithered with offering that model until it is now too late. The Ford Maverick sales demonstrate that a small affordable hybrid is a product people want.

People want affordability, quality, reliability, and drivability, it's that simple. It isn't just Ram, today every automaker's full size pickups seem to lack these qualities. The customers have moved on. When the top sellers list shows hybrids and an EV displacing full size pickups from their historical top spots it shouldn't be too hard to figure out which products people want.
 
It is cyclical, if the economy picks up and fuel remains low.... Lower interest rates .... Full sized vehicles will gain favor again.

As for the continued vilification of EV... people are projecting... Y outsold every model Stla builds. MachE outsells the Mustang.

There is room, it doesn't have to be either/or it can be both. Just giving up marketshare to startups is a bad business model.
 
I can understand the 5.7L Hemi's position in the Ram 1500 lineup as it competes with the 5.3L Chevy V8 and the truck variant 5.0L V8. Unless Stellantis is planning to utilize the standard output hurricane elsewhere, the 5.7L (in current form) makes no sense anywhere in the Dodge lineup out side of the Durango. Everywhere clearly states that a Hemi V8 won't fit in the STLA Large platform, which may be true. However no one ever said a V8 won't fit under the hood of the STLA large platform. A Gen-III Hemi is considerably taller and wider than an LS/LT style engine, which also have displacement on demand technology and several other modern features. A new "Magnum" v8 (even bumped up to 6.2L N/A) should have at least 495hp that would put a healthy V8 R/T model between the 420hp GT and the 550hp Outlaw. Also, a 6.2L LT1 weighs in at around 465lbs while a Hemi 5.7L can weigh in around 560hp and a Hurricane 3.0L HO can weigh about 441lbs. Specs like that means that we could see a 6.2L Magnum V8 powered Charger R/T that could match the Mustang GT Dark Horse with All-wheel drive. Possible, but not probable.
 
y'all do realize the GM and Ford are have nothing but trouble with these engines they have made for decades. This all marketing...

Heritage models for Ram might make sense if mark it up accordling. Low volume V8s for SRT where your exposer is limited. Low volume TRX again... Low exposer.

The fallacy of durability of that configuration is completely driven by marketing, market the new stuff with similar vigor is deserved.
 
GM and Ford had no trouble with V8s until the tree huggers got involved. VVT, MDS, ESS, low friction piston rings, low viscosity oils and all that other ridiculous crap is what reduced reliability on engines. Prior to the 2010s these engines were going 300k miles or more routinely without much trouble at all. If Ram does this correctly they will regain their market share. They need to do the 5.7 return, add the 6.4 to the option list, announce six months later that they are working on the Gen IV Hemi program to keep buzz alive, then 6 months after that showcase a HEAVY refresh of the aging DT platform. These trucks are now nearly 7 years old at this point which is ancient in the truck business. You have to spend money to make money. C'mon Ram....show us that you care.
 
7 years is ancient in the truck business? Really??🤣

Ford ran the exact same truck/cab from MY’99 to MY’16, no one complained. Ram has run the exact same truck from MY’10 to MY’25 and everyone complains. They’ve also run the exact same truck from ‘19 with the 5th gen cab and people already cry.

I will also say, I see no business case for 6.4 in half ton. It’s not coming
 
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