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RAM 1200/Rampage/Dakota??

The Chicken Tax needs to get a Mexico exemption.
 
The midsize truck market ( which Dodge created with the original Dakota) is going crazy and seems to be exploding. But as usual, Stellantis has its head up its ass. Will probably get one to market in 2035 and be an EV priced at 120K that nobody wants. The other hot segment these days is small/midsize SUV. We have an 10 year old Cherokee that is being ignored to the point where it is no longer irrelevant. We waited 10 long years for the Grand Cherokee to be update and it bores me to tears. Not to mention the outrageous pricing as a way to force us to fund all the EV garbage. I won't even start with what they are doing to Dodge.

Stellantis is by far the worst thing that has ever happened to Chrysler. Mopar man all my life, but I'm done.
Were you born last year???????

Sales volume doesn't mean a profitable product. Any new vehicle must provide total margin including accounting for cannibalization to justify the investment in a market. FCA(still the legal entity in NA) has plenty of small and midsized pickups developed or in development that would have to actually make money to be sold here. It is Not a Charity like the old days when they ran vehicle to cover overhead.

Small SUVs are the new Sedan... over capacity under margined. Escapes sitting everywhere around here they can park one.

Interesting subject though the Worst thing to happen to Chrysler in a one lifetime. Maybe start a new thread. #1 with a Bullet Bob Eaton.

Things worst in my lifetime

Smog rules
Oil Embargo
Aspen/Volare
A604 Transmission
Lee Iacocca running Design studio like Mussolini.
War between Gale/Lutz and Lee Iacocca
Bob Eaton
Daimler merger Fraud.
Failed attempt to acquire Mitsubishis with Chrysler funds.
RT minivan
MK based vehicle.
Jatco Transmission
Daimler discontenting products
Acquisition by Cerberus
Default of Chrysler, Division broke up by Cerberus for individual sale and liquidation.
 
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The 2005+ Dakota was classic dumbler garbage, so nobody bought it, and they gave the market to the Tacoma
Classic example of taking a beautiful truck and absolutely beating it to death with an ugly stick

2000_dodge_dakota_13-1-40255.jpg


28252052.jpg
 
Were you born last year???????

Sales volume doesn't mean a profitable product. Any new vehicle must provide total margin including accounting for cannibalization to justify the investment in a market. FCA(still the legal entity in NA) has plenty of small and midsized pickups developed or in development that would have to actually make money to be sold here. It is Not a Charity like the old days when they ran vehicle to cover overhead.

Small SUVs are the new Sedan... over capacity under margined. Escapes sitting everywhere around here they can park one.

Interesting subject though the Worst thing to happen to Chrysler in a one lifetime. Maybe start a new thread. #1 with a Bullet Bob Eaton.

Things worst in my lifetime

Smog rules
Oil Embargo
Aspen/Volare
A604 Transmission
Lee Iacocca running Design studio like Mussolini.
War between Gale/Lutz and Lee Iacocca
Bob Eaton
Daimler merger Fraud.
Failed attempt to acquire Mitsubishis with Chrysler funds.
RT minivan
MK based vehicle.
Jatco Transmission
Daimler discontenting products
Acquisition by Cerberus
Default of Chrysler, Division broke up by Cerberus for individual sale and liquidation.
Your reply makes no sense, but you are obviously a genius. No shortage of personal opinions on your part ! Thanks for the education you sarcastic know it all.
 
Your reply makes no sense, but you are obviously a genius. No shortage of personal opinions on your part ! Thanks for the education you sarcastic know it all.
bahahaha. Not a Genius but informed enough to know there is little room to be profitable in the already crowded and established Mid-sized market.

What part do you not understand?

Volume doesn't equal profitability?
Cannibalization?
Payback justification for Implementation approval?
That its corporate partners have several full developed small and mid-sized pickups?
That for decades Chrysler teetered on bankruptcy with volume model versus the margin model?
That half the US population that lives under CARB which dictates EV sale by 2035, with radical tax penalties starting in 2028?
That small SUVs are over capacity?

given this is a place for discussion I would love to explain any of these points in more depth, to help it make sense.

"Stellantis is by far the worst thing that has ever happened to Chrysler." I assume that you're not too young to have lived Bob Eaton DCX near death experience. Yes, a lot of personal Opinion of forum, who would have thought, but I sure I can make argument to this point for every item on my list being worse than the Stellantis merger, which to this point has been mostly hands off for NA.

"Mopar man all my life, but I'm done." that being the case it a odd place to post here, there are forums for Toyota, Ford, Chevy, GMC, and Nissan which all make FIne, actually very good Midsized Trucks ... 4 out of the 5 basically brand new not to mention that Jeep is already on the CDJR lot. I understand that the new GM vehicles are very good and that if that is the exclusive market that you are interested that you explore that option.

Now if your just venting... cool but I can point you to a forum that you might find more people with similar viewpoint to counsel with and is actually moderated to protect venting. Not sure what you expected? That you would throw the "I am leaving" flame post and not expected a response... wasn't the point?

The Small pickup market is not crowded yet, the issue is manufacturing place for the Rampage for NA as the tax and logistic challenges make Brazil's isolated market impossible for that product to come from there. But keep in mind Toyota and Subaru are soon to enter that market along with the Ford and Hyundia.
 
The ghost of Bob Eaton haunts the legacy Chrysler Corporation products. Whoever is running the purchasing side of things now makes Bob Eaton look like King Midas. The Jeep Wagoneers in our fleet are filling the log books with customer complaints and repair orders. Most of the issues are with touch screens and other electrical gremlins caused by cheap parts. Our most recent Dodge product purchases are noticeably problematic compared to previous years.
 
Sure a bit of that is in the supply chain where the rushed to catch up.
 
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