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Alfa Romeo News

Bili

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It's not his plan.

This guy was in the charge:
Tim-Kuniskis-with-Dodge-Demon.jpg
 

pumadog

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Strange comment. If someone keeps an existing plan, he's planning as well.
 

Bili

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Strange comment. If someone keeps an existing plan, he's planning as well.
This is industrialization process for one product. Usually you don't stop it at this phase although I heard that PSA had leaned to do so.
 

pennellotref

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This is industrialization process for one product. Usually you don't stop it at this phase although I heard that PSA had leaned to do so.
Where did you hear that ? If I can ask about..
 

Tony K

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Strange comment. If someone keeps an existing plan, he's planning as well.
Not to mention, what plan goes unchanged? Basic axiom in the military applies here, I think: no plan goes unchanged upon contact with the enemy. Here, the "enemy" is the business environment.
 

Appassito

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The big boss himself on Italian tv (porta a porta):

Alfa Romeo and Lancia brands to enjoy stronger investments under Stellantis: Elkann

Asked about what role FCA’s hometown of Turin would play in Stellantis, Elkann told Italian State TV Rai that, as part of a bigger group, it would have greater opportunities.

“We’ve seen it clearly with some brands like Alfa Romeo and Lancia, on which we could not invest or give resources as much as we wanted in recent years,” said Elkann, who led FCA into the PSA merger as chairman of the Italian American automaker.

Reuters

 
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Appassito

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And we are still smiling about Tonale Quadrifoglio.

Alfa-Romeo-Tonale-Quadrifoglio-F1-Edition-di-Luca-Lazzini-1.jpg


Calculation on the restaurant table mat, shows:
use PSA 3008 electric motor 113hp in the back and in the front a 100hp. Add a 1.6 turbo and you come to 300hp.

Tonale Quadrifoglio is possible we say, raising our glasses.
 

Bili

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Yeah, of course. Two metric tons car is fully in line with Alfa Romeo's image.

If they want a proper Veloce or QV model there is no better than 2.0 GME they have on the table. Of course I'm talking about the one which in non performance variant already has 330 HP. Push it just a tad more and it can easily surpass 350 HP mark.

No need to use overweight tech which would led to a bad cornering performance.
No need to use Prince engine which is well known for excessive failures.
 

Mopar392

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pumadog

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Alfa boss Imparato recently gave interviews/comments to La Stampa and other media:

“We don’t sell electric, we sell sportiness”

“I wanted an impactful message for the audience: a second passed on the screen but it aroused a thousand reactions”. Jean-Philippe Imparato laughs when he is asked about the new slogan of the Alfa Romeo brand, presented, together with those of all the other brands in the Stellantis galaxy, during the EV Day event on Thursday. It states “in 2024, Alfa becomes Alfa e-Romeo”. “We are not changing our name, we have respect for 111 years of history,” said Imparato, who left the seat of number one at Peugeot in January to take up the Alfa Romeo bet. “A choice like this is not made out of career, but out of passion,” he says.

But if the name does not change, what changes for Alfa Romeo is the nature of the engines, which begin the electrification process. “It is a necessary evolution for the brand, if Europe requires an end to the sale of combustion engines, we must be ready, otherwise we are dead,” says Imparato. And in fact, here is the path: in 2022, with the new SUV Tonale, which will be smaller than the Stelvio, the first Alfa Romeo plug-in hybrid model in history arrives. In 2024, the first pure electric, as announced in the slogan mentioned above, which will also be available in a mild-hybrid thermal version. And in 2025-26 the new Alfas built on the STLA Large electric platform will arrive.

How can an enthusiast who dreams of a Quadrifoglio be convinced that an Alfa can be electric? "With a very high level of performance. Alfa Romeo does not sell electric, it sells sportiness". Will the new battery-powered models have rear-wheel drive, as fans ask? "With the new platforms you can do everything, we will see based on the level of power. What is not discussed are the handling qualities, which must be a true Alfa. Starting from the “technological bricks” offered by the Stellantis group, we are working on our interpretation".

The "base camp" remains Italy, says Imparato, "but Alfa Romeo wants to be the "premium global brand” of Stellantis. So I don’t give up in Europe, North America and China. In Japan they bought 88 Giulia GTA and GTAm (out of a production of 500 units, ed). Do you think I’m leaving Japan? We remain in all the markets in which we already are. Our strategic goal is to complete the product range to develop outside Italy. Ours is an offensive strategy, we are not satisfied with staying between Turin and Milan". And precisely on the product range, the manager also gives some indications on the future range, which will expand downwards with models that are more accessible and closer to the tradition of the brand.

"I want to have an answer for those who in the past did me the honor of buying a Giulietta or a Mito. In 2022, 23, 24 you will see Alfa Romeo return with product offers that allow us to address the customer who has always loved the brand, but perhaps does not have the money to buy a Stelvio or a Giulia. I was born in Alfa Romeo because my father had a Giulia 1300, and then an Alfetta, but he wasn’t full of money. Alfa Romeo was “beauty for everyone”. We will broaden the field in this direction: we have a product plan validated for the next ten years, but we will reveal it a little at a time".

Meanwhile, the new head of design of the brand, Alejandro Mesonero-Romano, has arrived in Turin, where Imparato himself has been living for a few months. "Alejandro works in the style center, 20 meters from me, we see each other twice a day. He is in love with Alfa Romeo and works with a small team of enthusiasts. I have already seen some sketches, you can see that it has the reflection of the Alfisti: you do not touch the snake, you do not touch the wheels, the driver in the center. We are a team of “crazy people with their heads on their shoulders”. And we are completely in support of a brand that has 111 years of history".

 

Bili

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Empty words from the French guy. He just confirms what I thought about him. He doesn't understand what Alfa is. He also confirms what I thought about Peugeot SA. They are very euro or even French centric in their way of thinking and execution.
 

pumadog

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Where does your nationalistic thinking come from? Italian culture is also closer to me than French culture, but why keep harping on that? International companies don't work that way.
 

Bili

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I'm not Italian, French or German. And out of this 3 countries Italy is he only one where none of my relatives is living. Are you satisfied?
 

pumadog

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Not really. It's about your repeated emphasis on nationality at the forums, not your relatives. That doesn't lead to anything but hostility and split.

That French guy has a name and an individual character. Plus Italian roots, long personal history with the brand and many years of work in Italy. If we look at the Alfa management hierarchy it's just silly to emphasize the nationality of the brand CEO too much: US-Italian president > Portuguese STLA CEO > French brand CEO > 49 Italian brand managers, Spanish designer under German studio boss …
 

Deckard Cain

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Alfa boss Imparato recently gave interviews/comments to La Stampa and other media:

“We don’t sell electric, we sell sportiness”

“I wanted an impactful message for the audience: a second passed on the screen but it aroused a thousand reactions”. Jean-Philippe Imparato laughs when he is asked about the new slogan of the Alfa Romeo brand, presented, together with those of all the other brands in the Stellantis galaxy, during the EV Day event on Thursday. It states “in 2024, Alfa becomes Alfa e-Romeo”. “We are not changing our name, we have respect for 111 years of history,” said Imparato, who left the seat of number one at Peugeot in January to take up the Alfa Romeo bet. “A choice like this is not made out of career, but out of passion,” he says.

But if the name does not change, what changes for Alfa Romeo is the nature of the engines, which begin the electrification process. “It is a necessary evolution for the brand, if Europe requires an end to the sale of combustion engines, we must be ready, otherwise we are dead,” says Imparato. And in fact, here is the path: in 2022, with the new SUV Tonale, which will be smaller than the Stelvio, the first Alfa Romeo plug-in hybrid model in history arrives. In 2024, the first pure electric, as announced in the slogan mentioned above, which will also be available in a mild-hybrid thermal version. And in 2025-26 the new Alfas built on the STLA Large electric platform will arrive.

How can an enthusiast who dreams of a Quadrifoglio be convinced that an Alfa can be electric? "With a very high level of performance. Alfa Romeo does not sell electric, it sells sportiness". Will the new battery-powered models have rear-wheel drive, as fans ask? "With the new platforms you can do everything, we will see based on the level of power. What is not discussed are the handling qualities, which must be a true Alfa. Starting from the “technological bricks” offered by the Stellantis group, we are working on our interpretation".

The "base camp" remains Italy, says Imparato, "but Alfa Romeo wants to be the "premium global brand” of Stellantis. So I don’t give up in Europe, North America and China. In Japan they bought 88 Giulia GTA and GTAm (out of a production of 500 units, ed). Do you think I’m leaving Japan? We remain in all the markets in which we already are. Our strategic goal is to complete the product range to develop outside Italy. Ours is an offensive strategy, we are not satisfied with staying between Turin and Milan". And precisely on the product range, the manager also gives some indications on the future range, which will expand downwards with models that are more accessible and closer to the tradition of the brand.

"I want to have an answer for those who in the past did me the honor of buying a Giulietta or a Mito. In 2022, 23, 24 you will see Alfa Romeo return with product offers that allow us to address the customer who has always loved the brand, but perhaps does not have the money to buy a Stelvio or a Giulia. I was born in Alfa Romeo because my father had a Giulia 1300, and then an Alfetta, but he wasn’t full of money. Alfa Romeo was “beauty for everyone”. We will broaden the field in this direction: we have a product plan validated for the next ten years, but we will reveal it a little at a time".

Meanwhile, the new head of design of the brand, Alejandro Mesonero-Romano, has arrived in Turin, where Imparato himself has been living for a few months. "Alejandro works in the style center, 20 meters from me, we see each other twice a day. He is in love with Alfa Romeo and works with a small team of enthusiasts. I have already seen some sketches, you can see that it has the reflection of the Alfisti: you do not touch the snake, you do not touch the wheels, the driver in the center. We are a team of “crazy people with their heads on their shoulders”. And we are completely in support of a brand that has 111 years of history".

I'm liking the way he clearly communicates about the brand. Although he would've eased a lot of doubts in people's minds if he had clearly stated that some of the future models will be RWD.
There he was a bit evasive even if he didn't close the door to it.

But I appreciate his statement that Alfa is about sportiness. It doesn't have to be about combustion. Alfa sales in Europe and Japan will increase with B and C-segment Alfas, but I don't believe they will increase enough in the US.

As for Bare, his dissatisfaction is not with the guy being french, but with him coming from PSA and with the management structure of Stellantis in Europe being essentially PSA.
I don't mind if this translates into executing new product at a consistent pace and without constant delays. That to me as done more harm to Alfa than anything that Imparato and Stellantis might do.

And if the new Opel models. such as the Astra, are an example of what they might do with the other brands then I can't wait to see what they'll come up with.
 

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