Compacting Market: Chrysler Needs a Small Crossover
...and the Tipo hatchback would be a great place to start!
Fiat Tipo-based Chrysler 100X Design. (Ryan Dodd).
A change has been occurring in North America for several years now. Passenger cars have fallen out of favor with consumers as crossover, SUV, and pickup sales have exploded thanks to their increased practicality by way of higher ground clearance, all-weather capability, and easier access to cargo. The increase in crossover sales has been covered extensively by many automotive publications, including by Mopar Insiders. Looking past the decline of passenger cars, it is not hard to conclude that a brand needs crossovers, SUVs, and pickups to survive – key components that are...