Argentina Welcomes The 2024 Ram Rampage Compact Pickup

Ram, the iconic American truck manufacturer, has recently unveiled its latest offering, the compact Ram Rampage pickup, in Argentina, marking the vehicle’s second global market introduction. This launch signifies a strategic move by Ram to cater to the distinct preferences of the Latin American region with a dedicated product crafted specifically for these markets.

The Rampage stands out as the inaugural Ram product built exclusively within Latin America, a testament to the brand’s commitment to meeting the unique demands and needs of this market. Designed and developed with the Latin American consumer in mind, this compact four-door pickup embodies a balance of practicality and performance, leveraging the established architecture shared with the Jeep® Commander.

Collaborating across design studios in Auburn Hills and Betim, Brazil, Ram has tailored the Rampage to resonate with the diverse driving landscapes and preferences prevalent in Latin America. Notably, this launch deviates slightly from its Brazilian counterpart, featuring two distinct models upon its Argentine debut: the Rebel and R/T editions. The absence of the opulent Laramie model, while notable, leaves room for potential future expansions in the Argentine market.

Under the hood, the Rampage in Argentina distinguishes itself further by exclusively offering the turbocharged 2.0-liter Hurricane4 inline-four-cylinder engine across both trims. Although devoid of a diesel offering, this powertrain delivers a robust 272 horsepower, coupled with a seamless 9-speed automatic transmission from ZF, and standard four-wheel-drive (4×4) capability.

Performance-wise, the R/T variant accelerates impressively, clocking 0 to 100 km/h (0 to 62 mph) in just 6.9 seconds, boasting a limited top speed of 220 km/h (137 mph). Meanwhile, the off-road-centric Rebel model trails marginally, reaching 0 to 100 km/h in a mere 0.2 seconds more and capped at a top speed of 210 km/h (130 mph).

Ram’s commitment to unwavering capacity shines through in the Rampage, boasting an 86% high and ultra-high-strength steel structure, ensuring resilience and durability. With independent suspension on all four wheels—utilizing McPherson architecture at the front and a multi-arm design at the rear—the Rampage promises tailored handling for both off-road adventures and spirited drives, without compromising its impressive load capacity.

Inside the Rampage, cutting-edge technology takes center stage, featuring a customizable 10.3-inch full-digital instrument cluster, accompanied by a segment-leading 12.3-inch Uconnect 5 infotainment center. The inclusion of wireless Android Auto and Apple CarPlay for two smartphones simultaneously, a Ramcharger induction cellphone charger, and an array of USB-A and USB-C ports amplifies the Rampage’s tech-forward appeal.

As of the moment, pricing details for the Argentine market are yet to be disclosed by Ram. However, the arrival of the 2024 Ram Rampage in Argentina heralds a new era for compact pickups, catering specifically to the discerning tastes and demands of the Latin American clientele while showcasing Ram’s unwavering commitment to innovation and adaptability in the global automotive landscape.