
For those of us who’ve been waiting (and honestly, wondering) if Chrysler would do anything for its 100th Anniversary, it looks like the wait is finally over. The 2025 New York International Auto Show (NYIAS) will be the official kickoff to Chrysler’s long-overdue centennial celebration — and thankfully, they’re starting it off right.

Chrysler’s new Century of Innovation exhibit will be front and center at the show, highlighting the brand’s storied past, innovative present, and forward-looking future with a special three-vehicle display. Representing the brand’s origins is the 1924 Chrysler Six, the very car Walter P. Chrysler revealed at the 1924 National Automobile Show — a fitting tribute as NYIAS also marks its own 125th anniversary.
Next up is the 2025 Chrysler Pacifica, which continues to dominate the minivan segment with smart tech and family-first design. Rounding out the trio is the stunning Chrysler Halcyon Concept, a futuristic look at what’s coming down the road for the brand as it transitions into an all-electric future.

And speaking of minivans, Chrysler is also celebrating 20 years of Stow ‘n Go seating with the Pacifica. NYIAS visitors can even take part in the Pacifica Stow ‘n Go Challenge, where folks race against the clock to test just how much gear they can stow and still seat the family — with prizes on the line. That challenge will run across both weekends of the show.
While many of us are still disappointed they didn’t kick things off earlier this year, at least they’re finally stepping up and owning the moment. A century in the auto business is no small feat, and this milestone deserves to be recognized properly.

Hopefully, the Century of Innovation exhibit is just the beginning of a year-long tribute to a brand that’s played a major role in American automotive history. For now, it’s a strong start — and we’ll be watching closely to see what comes next.
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