2024 Fiat Pulse: Elevating Expectations in the Mexican UV Market

The 2024 Fiat Pulse marks an evolution in the realm of B-segment utility vehicles, designed to captivate the hearts of discerning Mexican drivers seeking an emotive, technologically advanced, and safety-focused driving experience for a budget-friendly price. Crafted under the Italian influence and precision engineering of the Stellantis Group, this UV combines the essence of sophisticated design, cutting-edge technology, and a robust yet efficient performance.

Trims and Pricing – 

Available in four distinctive trims, each catering to diverse preferences and demands, the 2024 Fiat Pulse is priced competitively in the Mexican market:

• Fiat Pulse Drive: Starting at $355,000 pesos (approximately $17,500 USD)
• Fiat Pulse Drive Plus: Priced at $385,000 pesos (around $19,000 USD)
• Fiat Pulse Audace: Offered at $415,000 pesos (roughly $20,500 USD)
• Fiat Pulse Impetus: The top-tier trim at $450,000 pesos (approximately $22,200 USD)

Engine and Performance – 

At the heart of the Fiat Pulse lies a naturally aspirated 1.3-liter Firefly inline-four-cylinder engine, meticulously engineered for efficiency, delivering 97 horsepower and 94 lb.-ft. of torque. The engine is paired with either a responsive five-speed manual transmission or a seamless CVT automatic gearbox, offering versatility in driving experiences. With a focus on low fuel consumption, reduced emissions, and exceptional durability, this engine reflects a culmination of three years of research and over 30,000 hours of rigorous testing.

Safety – 

Safety is paramount in the Fiat Pulse, boasting an impressive suite of Advanced Driver Assistance Systems (ADAS). These features include:

• Lane Departure Assistance with Correction: Detects lane deviation and provides corrective measures to maintain trajectory.
• Automatic Front Braking Assistance: A system designed to reduce or avoid collisions, actively applying brakes when a potential collision is detected.
• Stability Control and Traction Control+: Utilizes sensor data to ensure stability and traction on diverse road conditions.
• Emergency Braking Indication: Alerts following vehicles with flashing rear lights during sudden stops.
• Structural Rigidity: Incorporating the advanced MLA platform, composed of 87% high and ultra-high strength steels, ensuring durability and enhanced protection during impacts.

Technology – 

The Fiat Pulse epitomizes technological innovation, featuring a 10.1-inch central touchscreen with a customizable digital dashboard, providing seamless connectivity through Uconnect 5 system. Offering wireless Android Auto and Apple CarPlay, the SUV facilitates connectivity for two phones simultaneously. The 7-inch Premium full digital cluster allows drivers to configure and personalize display preferences, from fuel efficiency monitoring to dynamic sport mode visuals.

Comfort and Versatility – 

Designed for comfort and adaptability, the cabin of the Fiat Pulse integrates spaciousness with functionality. With an array of storage compartments totaling 25 liters, the interior ensures convenience for occupants. The seats, crafted from ecological fabric or leather, offer an enveloping design, complemented by a user-friendly control interface on the steering wheel for various vehicle functions. The trunk boasts a capacity of 370 liters, expandable via a 60/40 folding rear seat arrangement to accommodate varying passenger and cargo needs.

Production and Warranty – 

Celebrating over 100,000 units produced at the Fiat Automotive Pole in Betim, Brazil, the Pulse exemplifies Stellantis’s commitment to excellence. Backed by a warranty program encompassing 3 years or 60,000 kilometers (37,200 miles) bumper-to-bumper coverage, along with 7 years of Intersafe against internal parts theft and 3 years of complimentary roadside assistance, Fiat ensures peace of mind for its drivers.

For more information, check out FIAT.com.mx