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WATCH: Dodge’s New CEO Reveal The Charger Daytona

Leading Dodge into an Electric Future with High-Performance Heritage...

This past weekend, the automotive community gathered at the M1 Concourse in Pontiac, Michigan, for the highly anticipated Roadkill Nights event, where Dodge’s new CEO, Matt McAlear, took center stage to introduce the all-new, all-electric Dodge Charger Daytona. McAlear, who stepped into his role in June, succeeding Tim Kuniskis, brings a wealth of experience to the position. His deep connection with the brand spans over a decade, making him a familiar face to those who follow Dodge and its storied history.

Dodge CEO Matt McAlear driving a 2024 Dodge Charger Daytona Scat Pack First Edition. (Dodge).

McAlear’s journey with the Chrysler Group began in earnest when he served as the Dodge Brand Manager from May 2013 to November 2015. During this time, he played a pivotal role in the launch of the 2015 HELLCAT lineup, which set new standards in the muscle car segment. His expertise extended to other significant projects, such as the launch of the Chrysler Pacifica minivan in 2017, where he served as the Senior Product Manager. He later took on overseeing the Dodge Challenger, Charger, and Chrysler 300 from 2017 to 2018. McAlear’s experience also includes a stint with Maserati North America as the Product Senior Manager and Head of Field Sales Operations from 2019 to 2020 before he returned to Dodge to lead its sales operations.

As Senior Vice President of Global Sales and Marketing, McAlear was instrumental in guiding the brand’s strategic direction. His appointment as CEO marks a new chapter for Dodge, and his familiarity with the brand’s legacy is evident in his approach to the future.

Despite some backlash over the absence of the HEMI® V8 in the new-generation of Charger models, McAlear remained confident in Dodge’s direction. He emphasized that these new electric vehicles represent the best muscle cars the company has ever produced. “We’re staying true to our roots while embracing the future of performance,” McAlear stated during the unveiling.

The inaugural-year Dodge Charger Daytona Scat Pack two-door model was a highlight of the event. It includes a Track Package and a factory-installed Direct Connection Stage 2 Upgrade, resulting in a total output of 670 horsepower and 627 lb.-ft. of torque. This powerful combination allows the Charger Daytona to accelerate from 0 to 60 mph in just 3.3 seconds, with an estimated quarter-mile time of 11.5 seconds. The vehicle maintains Dodge’s reputation as the world’s quickest and most powerful muscle car, with an SRT-level performance at a starting U.S. MSRP of $73,190.

Dodge’s New CEO Matt McAlear introducing the all-new, all-electric Charger Daytona. (Dodge).

Another standout model introduced was the 2024 Dodge Charger Daytona R/T two-door. This model launches with the standard Direct Connection Stage 1 Upgrade installed at the factory, offering a total output of 496 horsepower and 404 lb.-ft. of torque. The Charger Daytona R/T is priced with a starting U.S. MSRP of $59,595, excluding a $1,995 destination charge.

The new cars will be arriving in dealer showrooms in the fourth quarter of this year.

Robert S. Miller

Robert S. Miller is a diehard Mopar enthusiast who lives and breathes all that is Mopar. The Michigander is not only the Editor for MoparInsiders.com, 5thGenRams.com, and HDRams.com but an automotive photographer. He is an avid fan of offshore powerboat racing, which he travels the country to take part in.

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Boy, someone is finally thinking at Chrysler! Instead of throwing away a recognized marketable name, they are considering transitioning it to the new world order!

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Sedan market may be shrinking, but Chrysler can follow the amc approach of filling the gaps in the market. There are sedan buyers out there, I’m one of them. I see a need for an affordable luxury sedan. Large trunk plenty of room Cushy ride. A sporty version and top tier New Yorker brougham

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I agree there are uses for sedans. Dodge will likely keep the fleet market - but then again maybe an electric police vehicle makes sense in urban cities (fast acceleration and quiet patrolling).

The question facing leadership is

Do you go bold and capture attention/respect/lure (ala Atlantic) at the cost of volume
Do you go mainstream and capture buts in seats (ala Chrysler 200 jellybean) at the cost of profit/competition
Do you go high tech and capture younger people at a higher price point (ala Dart) at the cost of profit or your classic demographic
Do you go ease of ownership/use and abstract the tech away and make it easier for those who just want reliable wheels and separate you self from all but touch screens and gadgets that make non-technies frustrated
Do you go theme and have people ask "what size would you like your Chrysler in"

What hopefully they don't do is try to do all of those.....

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Some clear thinking here. Foreign manufacturers have not waved the white flag on sedans, why should Chrysler? If after over a decade and basically no engineering, styling or marketing support there is still demand for the 300, clearly, logic driven,truthfully, this baby has legs. 300, separate from Airflow, Pacifica and that electric fantasy poppycock should be reinvented as a luxury sedan in tradition rich styling, with available ICE power. That Airflow looks to be just another clone of dozens of electrics that will be lost in a sea of look alike vehicles now embraced by manufacturers all drinking the same Kool Aid. In my opinion a next generation 300 luxury sedan is the best bet to under pin reinventing Chrysler. History, culture, personality not gimmicks. Go with proven traditional attributes. This baby still has legs, that’s fact driven, obvious.

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