What Are The Most Popular Alfa Romeo Giulia Configurations In The U.S.?

While the Alfa Romeo brand has won award after award with its Giulia and Stelvio models, the brand has struggled to create pizzaz like parent Fiat Chrysler Automobiles (FCA) had hoped in the United States. While the Alfa Brand hasn’t been selling the numbers of vehicles like they originally expected, the brand’s four-door rear-wheel-drive (RWD) sedan, proves to be one of the most awarded sedans on the market. For 2020, the Alfa Romeo brand has revamped the Giulia, offering new infotainment technology, updated interior, as well as a bunch of new safety technology.

Thanks to the latest dealer guides, we are getting a chance to see what trim-levels and equipped packages are popular for the Giulia in certain regions across the United States. These three models are the most popular ordered packages from the Alfa Romeo dealer base in the United States. These models, show the vehicles that are the fastest-turning and most popular models in the United States market, and the information is provided to dealers, to assure them what packages are the most sold in their respective regions.

Southern Region of the United States:

The most popular Giulia trim in the Southern region of the United States is the Ti Sport RWD. The Giulia Ti Sport RWD makes up 35% of the dealer ordering mix for the Giulia lineup.

2020 Alfa Romeo Giulia Ti SPORT RWD (22U) – MSRP of $44,400

• • Active Blind Spot Package (AAS) – $650
  • Ti Leather Package (AHP) – $1,100
  • Nero Edizione Sport Package (AZ6) – $1,000
  • Dark 5-Hole Wheels (WPX) – $500
  • Dual-Pane Sunroof (GWJ) – $1,350
  • Wireless Charging Pad (RFX) – $300
  • Red Brake Calipers (XSP) – $0
  • Harman Kardon Speakers (RCA) – $900

Total MSRP with Options is $49,110* (*excludes destination, title, tax, and other fees).

West Coast Region of the United States:

When it comes to the West Coast Region of the United States, the Giulia Base RWD model is the most popular package taking up 40% of the dealer ordering mix. The most modest Giulia lineup, includes a few popular options, compared to the more mid-range and optioned up Giulia models found in the southern part of the United States.

2020 Alfa Romeo Giulia Base RWD (22L) – MSRP of $44,400

• Nero Edizione Package (AZ5) – $1,600
• Miron Y-Spoke Wheels (WS5) – $0
• Wireless Charging Pad (RFX) – $300
• Red Brake Calipers (XSP) – $0

Total MSRP with Options is $41,300*

East Coast Region of the United States:

Unlike the Southern and West Coast regions of the United States, the heavy winter snowfalls on the East Coast cause most buyers to option their Giulia with all-wheel-drive (AWD). With a 60% dealer ordering mix, the East Coast prefer the mid-range Ti model.

2020 Alfa Romeo Giulia Ti AWD (22G) – MSRP of $43,400

• Y-Spoke Aluminum Wheels (WP5) – $750
• Wireless Charging Pad (RFX) – $300
• Red Brake Calipers (XSP) – $0
• Dual-Pane Sunroof (GWJ) – $1,350
• Active Blind Spot Package (AAS) – $650

Total MSRP with Options is $46,450*

The information shows us that like the much bigger Chrysler 300 Series and Dodge Charger sedans, the 2020 Alfa Romeo Giulia offers a wide-range of trim-levels and options to appeal to a broad market that varies based on the region and daily life routines of the brand’s customers. Whether it be more on a modest sedan, a well-equipped sporty configuration, or a package that delivers all-weather capability, the Giulia has the United States market covered.