The 2023 Alfa Romeo Tonale Made An Appearance In Fort Lauderdale!
Special Event Held In Fort Lauderdale For Media & Dealers...
This past weekend, Miami, Florida played host to the fifth stop on the 2022 Formula One schedule. The inaugural Miami Grand Prix brought huge attendance and record TV viewership, for fans who were curious about the temporary circuit (Miami International Autodrome) and how it would play out on the international stage.
Set in the Hard Rock Stadium complex in Miami Gardens (home to the Miami Dolphins NFL team), the course was made up of a 19-turn circuit that was laid out similar to a street course. While the Alfa Romeo F1 Team ORLEN team struggled with a seventh-place and DNF, the visit to Florida was not a total loss.
The event gave the Alfa Romeo brand, its second chance to showcase its new 2023 Alfa Romeo Tonale C-SUV in America. It made a small appearance at the New York International Auto Show (NYIAS) but was not on center stage at the event. The Tonale, which may be the brand’s most important vehicle, is scheduled to arrive stateside by the end of the year.
Unlike its European offerings, the North American-spec models will come with standard all-wheel-drive (AWD) and feature not only a plug-in hybrid (PHEV) offering utilizing the Jeep Compass 4xe’s propulsion system with a larger 15.5-kWh lithium-ion battery pack but a North American-specific turbocharged 2.0-liter (GME-T4) inline-four-cylinder engine from its big brother the Stelvio.
Alfa Romeo CEO, Jean-Philippe Imparato was on hand for the event. He posted several photos from a dealer/media event in Fort Lauderdale before the race.
“#Tonale hit #Florida and the southeast of the US, key market for us, the day before the #MiamiGP with an event dedicated to the media and dealers in Fort Lauderdale. What an electrifying mood! Thanks @ValtteriBottas and @ZhouGuanyu24 for visiting us and good luck for the race!” – Jean-Philippe Imparato on Twitter
#Tonale hit #Florida and the southeast of the US, key market for us, the day before the #MiamiGP with an event dedicated to the media and dealers in Fort Lauderdale. What an electrifying mood! Thanks @ValtteriBottas and @ZhouGuanyu24 for visiting us and good luck for the race!🍀 pic.twitter.com/BvKi1AQEyg
— Jean-Philippe Imparato (@JPImparato) May 8, 2022
Earlier this week, we saw the first photos of the Tonale’s North American Dodge sibling: the 2023 Dodge Hornet. Looking very much like the Tonale, it will be interesting to see how both vehicles with similar powertrain and overall looks will do in a market together.