Earlier this month, the Jeep® brand announced its new marketing campaign involving Universal Pictures and its new release: Jurassic World: Dominion. The campaign highlights two of the brand’s newest electrified plug-in hybrid (PHEV) models: the Wrangler Unlimited 4xe and Grand Cherokee 4xe. Both models hope to put the American adventure brand at the forefront of the electrified 4×4 movement.
With the launch of the all-new Grand Cherokee 4xe soon approaching, the Wrangler Unlimited 4xe currently has been the best-selling PHEV in the U.S. marketplace.
Unlike the Grand Cherokee 4xe which will be released with six different trim levels (4xe, Trailhawk 4xe, Overland 4xe, Summit 4xe, Summit Reserve 4xe, and High Altitude 4xe), the Wrangler Unlimited 4xe currently only has three available trims (Sahara 4xe, High Altitude 4xe, and Rubicon 4xe). Upon its initial release, Jeep stated that a Sport-based 4xe model would be available as a late-availability open and a more affordable offering for Wrangler buyers, however, Jeep never released the model.
Earlier this month, we had a chance to ask Christian Meunier, Global President of the Jeep® Brand, about the entry-level Wrangler Unlimited 4xe model and perhaps when it would be available.
“One step at a time. We are very limited in production, as I have explained,” Meunier told MoparInsiders.com. “I think with more availability with the 4xe version, we will most likely extend to more trim levels. Including the Sport. But it will take some time”.
Although it did not give a definitive answer about when we would see the Sport-based 4xe model, we get that it won’t be anytime soon.
We have continued to see prototypes of the Sport-based Wrangler 4xe testing on public roads around the Metropolitan Detroit area. With the continuing cost of fuel on the rise, as well as inflation of car prices, such a model is guaranteed to be a popular seller if it becomes available.