Inside Design: 2019 Dodge Challenger SRT HELLCAT “Redeye Express”:

Santa's Sleigh Gets A Make Over...

After being on the set for commercials and being put on display at the L.A. Auto Show, the “Redeye Express”  has found its way back home to the Chrysler World Headquarters and Technology Center in Auburn Hills, Michigan. This allowed us to finally get a good look at this awesome creation from the FCA US Product Design Studio and the legendary fabricators at Metalcrafters.

HELLCAT sleigh
2019 Dodge Challenger SRT HELLCAT “Redeye Express” Sketch. (Dodge).

First thing is first, does it work? Yes, the Redeye Express still can be started, can run the lighting and even the 8.4-inch Uconnect screen works without an issue. But no, it can no longer drive. Before you think that they hacked up some new 797-horsepower 2019 Dodge Challenger SRT HELLCAT Redeye, think again. The donor car was in fact an engineering mule that was about to be crushed, before it was reassigned for duty for this special operation. Now the vehicle, will be saved in the FCA US historical achieves after the holiday.

HELLCAT sleigh
2019 Dodge Challenger SRT HELLCAT “Redeye Express”. (MoparInsiders).

The design studio sculpted many things into the “Redeye Express” to make sure it not only had Dodge DNA ,but made sure that Santa could deliver his toys in fast, speedy and fashionable manner. While the roof as been cut of, the C-pillars and the section of roof that connects them is still there. This is to be used as a support to allow Santa’s big bag of toys, to rest comfortably while sticking out of the hole in the trunk. The doors have been removed for quicker access to the sleigh, Metalcrafters fabricated new door openings using the design from the Dodge Charger SRT HELLCAT‘s side door scallops as a shape for the side styling of the “Redeye Express”.

HELLCAT sleigh
2019 Dodge Challenger SRT HELLCAT “Redeye Express”. (MoparInsiders).

The interior still features sitting for five, with its SRT Performance Laguna Leather seats. One thing we are sure eagle-eyed viewers will see is that there is a 6-speed manual transmission in the “Redeye Express”, when all Redeye models come standard with an 8-speed automatic transmission. Yes, that is true. But there is a Demon-based 6.2-liter supercharged HEMI under the hood. Remember, it was development mule which are usually thrown together from random parts bin components.

HELLCAT sleigh
2019 Dodge Challenger SRT HELLCAT “Redeye Express”. (MoparInsiders).

The rear wheels are covered thanks to custom widebody wheel arches that have been fabricated  to enclose most of the opening and allow the “rhombi” logo ski supports to cleverly poke through.

The FCA US Design Studio, even gave the HELLCAT logo an update for this special vehicle. The logo grows a pair of reindeer antlers. Not only are the eyes of the HELLCAT logo highlighted by red jewels like which are found on the SRT HELLCAT Redeye logo, but the nose is as well giving the logo a nod to the most famous reindeer of all, Rudolph.

HELLCAT sleigh
2019 Dodge Challenger SRT HELLCAT “Redeye Express”. (MoparInsiders).

Metalcrafters was able to build the creation from the donor car using the FCA US Product Design Studio sketches in only two weeks. Metalcrafters, for those who don’t know have a long history with not only Chrysler but many other automakers in designing concept cars as well as speciality parts for production cars. They have assembled a bunch of the most memorable Mopar concept cars of the past two decades. Vehicles like the 2004 Chrysler ME-Four Twelve Concept, 2005 Chrysler Firepower Concept, 2005 Jeep Gladiator Concept, 2005 Jeep Hurricane Concept, 2006 Dodge Challenger R/T Concept, 2006 Chrysler Imperial Concept, 2007 Dodge Demon Concept and 2007 Jeep Trailhawk Concept, just to a name a few.

We have no doubt that the “Redeye Express” will make many appearances in the future Christmas seasons to come. But for now, enjoy the gallery of images below for a up close look at this amazing automotive art piece.

2019 Dodge Challenger SRT HELLCAT “Redeye Express” Image Gallery:

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Robert S. Miller

Robert S. Miller is a diehard Mopar enthusiast who lives and breathes all that is Mopar. The Michigander is not only a Co-Editor for,, and but an automotive photographer. He is an avid fan of offshore powerboat racing, which he travels the country to take part in.

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