Here Is How Much A 2024 Jeep® Wrangler (JL) Will Set You Back!
Modest Price Increases Across The Board...
With the 2024 Jeep® Wrangler (JL) lineup already being revealed, the updated halo vehicle for the American adventure brand promises to uphold its iconic and competent reputation with a range of new features and capabilities. The latest iteration of this legendary SUV offers even greater off-road capability, advanced safety features, and cutting-edge technology while remaining true to the Wrangler’s go-anywhere, do-anything versatility.
To elevate its capabilities for the 2024 model year, the Wrangler has a full-float Dana rear axle, an available 100:1 crawl ratio, a new factory Warn winch, and an increased 5,000-lb—tow capacity. The interior has also been upgraded to provide more comfort and safety features, including power front seats, a standard 12.3-inch Uconnect 5 touchscreen radio, and standard side curtain airbags in the first and second rows.
Although Jeep has not yet officially announced the pricing for the 2024 Wrangler, we have gained access to information from our dealer connections. As a result, we can provide pricing details for each new model as they enter the new model year.
| 2023 vs. 2024 Jeep® Wrangler (JL) Starting MSRP Per Trim | |||
| Trim Level | 2023 Model Price | 2024 Model Price | Difference |
| Sport (2-Door) 4×4: | $31,195 | $31,895 | $700 |
| Sport S (2-Door) 4×4: | $35,190 | $35,395 | $205 |
| Willys (2-Door) 4×4: | $38,685 | $39,395 | $710 |
| Rubicon (2-Door) 4×4: | $43,295 | $45,395 | $2,100 |
| Sport (4-Door) 4×4: | $35,195 | $35,895 | $700 |
| Sport S (4-Door) 4×4: | $38,695 | $39,395 | $700 |
| Willys (4-Door) 4×4: | $42,190 | $43,395 | $1,205 |
| Sahara (4-Door) 4×4: | $46,420 | $47,825 | $1,405 |
| Rubicon (4-Door) 4×4: | $47,495 | $49,395 | $1,900 |
| Rubicon 392 (4-Door) 4×4: | $82,495 | $87,595 | $5,100 |
| Sport (4-Door) 4xe: | N/A | $47,195 | – |
| Willys (4-Door) 4xe: | $54,735 | $54,735 | $0 |
| Sahara (4-Door) 4xe: | $56,845 | $56,845 | $0 |
| High Altitude (4-Door) 4xe: | $66,995 | $66,995 | $0 |
| Rubicon (4-Door) 4xe: | $61,085 | $60,585 | -$500 |
It’s important to note that the prices listed for each trim level are the starting MSRP and do not include the destination charge of $1,795 (or $1,845 for those in Hawaii).
So what is different for 2024?
The Sport model now has a 12.3-inch touchscreen radio, premium soft-top, and gray Soul fabric IP mid bolster. The Sport S, an upgrade from the Sport, features adaptive cruise control, forward collision warning, and a Gorilla glass windshield. Meanwhile, the Willys model boasts 33-inch tires, steel rock rails, and a rear-locking differential.
Moving up the ladder, the Sahara model has LED lamps (front, rear, and fog), heated seats and steering wheel, and other advanced features. The High Altitude version of the Sahara comes with a 12-way power-adjustable front seat, a 12.3-inch digital touchscreen with navigation, and Blind-spot Monitoring and Rear Cross Path detection.
For off-road enthusiasts, the Rubicon model includes LED lamps (front, rear, and fog), trailer tow, auxiliary switches, and a Dana 44 HD full-float rear axle. The Rubicon X, an upgrade from the Rubicon, offers a 12-way power-adjustable front seat, a nine-speaker premium Alpine audio system, and Nappa leather seats. It also has advanced features such as ParkSense rear park-assist system, Blind-spot Monitoring and Rear Cross Path detection, and an integrated front off-road camera.
The top-of-the-line Rubicon 392 model has an Xtreme 35 Package, acoustic front glass, thicker carpet, and sound-deadening foam. It also includes heated seats, a steering wheel, an integrated front off-road camera, and 12-way power-adjustable front seats.
For more details about pricing or ordering a 2024 Wrangler, you can contact your local Jeep® dealer.
