Could An All-Electric Chrysler Sedan, Redefine The Brand?

Chrysler Needs To Move Back To It's "Blue-Collar Luxury" Roots...

As the automotive landscape evolves towards electrification, Chrysler is poised to embrace the future with a potential all-electric sedan. With the beloved Chrysler 300 ceasing production last month, speculation arises about an electric successor, hinting at a significant shift towards an all-electric portfolio by 2028, as Chrysler CEO Chris Feuell suggested.

Electric Chrysler sedan rendering. (MoparInsiders).

“It made me kind of sad to see a lot of the OEMs walking away from the car segment,” Feuell remarked during a fireside chat at Reuters’ Automotive USA summit in Detroit. “And if you think about what customers are looking for in an electric vehicle, yes, they want range. They want accessible charging. They want something that’s affordable. And from my perspective, I think we’ll see a resurgence in the car segment.”

While nothing definitive has been confirmed, speculations swirl around the possibility of Chrysler resurrecting another legendary nameplate from its past, like “Imperial” or “New Yorker.” Chrysler has shown us it isn’t afraid to bring back historical names of the past, with its recent Airflow concepts.

Electric Chrysler sedan rendering. (MoparInsiders).

Rumors suggest a future sedan could be manufactured at the Windsor Assembly Plant alongside the upcoming all-electric Dodge Charger Daytona, sharing the STLA Large architecture and an 800-volt system. Leveraging Stellantis’ advancements, including the Electric Drive Modules (EDMs) capable of substantial power production in various applications, this sedan might boast impressive performance, potentially featuring all-wheel drive (AWD) similar to the Charger Daytona.

Innovative technological integration stands as a cornerstone for this envisioned vehicle. Building upon Stellantis’ ambitious developments showcased at the Stellantis EV Day 2021 presentation, the Chrysler electric sedan could embody cutting-edge technology platforms like the STLA Smart Cockpit, STLA Brain, and STLA AutoDrive.

Electric Chrysler sedan rendering. (MoparInsiders).

The STLA Brain’s prowess within the Smart Cockpit promises an immersive experience, intertwining advanced AI technology to adapt and enhance the user interface over time, learning and accommodating owner preferences seamlessly. Embracing Over-the-air (OTA) flexibility, this sedan would continuously evolve, receiving software updates and enhancements to ensure a fresh, connected experience throughout ownership.

Connectivity emerges as a focal point, with a virtual personal assistant bridging the gap between the vehicle and the owner’s digital lifestyle. From syncing calendars for seamless route planning to facilitating e-commerce services and integrating with smart homes, this assistant aims to streamline daily activities while ensuring a tranquil in-vehicle experience.

Electric Chrysler sedan rendering. (MoparInsiders).

Moreover, the STLA AutoDrive takes center stage by providing Level 3 autonomous driving capabilities, enabling hands-off steering and eyes-off-the-road functionality. Its adaptability promises OTA updates, empowering customers to incorporate innovative features keeping the vehicle dynamic and future-ready.

Amidst these tantalizing prospects, a potential all-electric Chrysler sedan presents a leap forward in technological innovation and a redefinition of the brand’s identity. Positioned as a premium offering distinct from its Charger Daytona sibling, it could re-establish Chrysler as the traditional “blue-collar luxury brand.”

Robert S. Miller

Robert S. Miller is a diehard Mopar enthusiast who lives and breathes all that is Mopar. The Michigander is not only the Editor for MoparInsiders.com, 5thGenRams.com, and HDRams.com but an automotive photographer. He is an avid fan of offshore powerboat racing, which he travels the country to take part in.

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Honestly guys, a future Chrysler sedan with a big grille to cool a V8 engine and chromed exhaust tips! Your lingering desire for a return to ancient history is showing. My other leg plays jingle bells.

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No chance. It's too nice. I don't know if it's because of Chrysler constantly changing hands, but it the most mismanaged company I've ever seen. They pioneered the mid size truck market with the Dakota and then let it die, also the original Pacifica started the CUV craze and they let it die, the Journey also faced a slow death, Jeep was about 15 years too late with a full size offering.......I could go ON AND ON. Been a diehard mopar guy for 50 years and I hope they just go out of business because it is what they deserve. What a bunch of idiots.

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I just wanna know how they are going to justify their existence during 2024 fiscal year with only one product.

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I was captivated by the original 200 Ev concept & this new 300 illustrations is FIRE 🔥 ID Literally buy it RN. Now imo the EV Chrysler is Chryslers last chance to succeed or fail. I hope the effort put into this is greater than their work on Wagoneer brand. ( not saying they didn’t try ). They just made the “choice” or mistake to not go retro , descaled a premium product , & not enough clarity between it and core Jeep brand products. The heads of Chrysler group seem to know the market. However they tend to leave a segment too soon or under-invest in emerging or crowded segments or even worse take said funds a split it into mediocre products. Chrysler is in a new position , outside the Pacifica there’s nothing new. With late 2023/4 products from Ram & Jeep we see the know how to put money( REAL QUALITY ) into NA products. So when it comes to Chrysler I hope to be blown away but if the effort isn’t 120% then they’ve already lost.

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Nice looking car(s). We can only wish but I think we’re done sooner rather than later. I hate to say, the Damlier days were better. Yeah they were sucking money like FCA/Stellantis, but at least we had cars in showrooms and lots to sell and they weren’t half bad. Also we got something new or an update more often! This is just crazy now. Chrysler (and Dodge) are so far behind and very limited in product it is ridiculous!! With all the ownership changes since the Damlier “merger”, this is the first time I am very nervous that our beloved Chrysler/Dodge maybe a thing of the past. I see the mini van and Durango being blended into Ram, with Ram and Jeep being the only survivors of the old Chrysler Corporation.

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