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Taking A Deeper Look At The Exterior Design Of The New Ram 1500 Revolution Concept

Taking A Deeper Look At The Exterior Design Of The New Ram 1500 Revolution Concept​

Will Inspire The Production Ram 1500 BEV Due In 2024...​


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Ram has just pulled the covers off of its Revolution battery-electric (BEV) Concept pickup truck. The concept plays an important role in the future direction of where Ram plans on taking its next generation of pickup trucks. The Revolution BEV Concept is our first glimpse at that future design language.

 
As a concept vehicle it demonstrates many innovations that may or may not work their way into the marketplace. No doubt it puts Ram on the electric truck map, but how big will that map and market be remains the big question. As I have stated, I hold serious doubt, even with oppressive and draconian government regulations and mandates, electric in its current or near future status will be no more than a niche option for the masses. The junk pile of human history is scattered with the failed brainstorms of social engineering advocates that deny reality and the invisible hand of the marketplace. Ram and other brands beware the mythical snake oil slickers and embrace the hard reality of free choice. Keep building those gas powered engines guys, or join the junk pile of history.
 
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