Jeep® Gladiator Enters the Shadows with New “Convoy” Campaign

Jeep® Gladiator Enters the Shadows with New “Convoy” Campaign​

Quiet Debut. Loud Intent.​

Jeep® is doing something a little different with the Gladiator for 2026—and it’s happening without the usual fanfare. Late last night, the brand quietly teased what appears to be the first entry in a new limited-edition Gladiator campaign called Convoy, and true to its name, the debut slipped out under the cover of darkness. The first model is called Shadow Ops, and while Jeep hasn’t issued an official press release yet, the message is clear: the Gladiator is getting its own version of a buzz-model rollout.

Jeep® Gladiator Enters the Shadows with New “Convoy” Campaign

Discover the Jeep® Gladiator Enters the Shadows with the new “Convoy” campaign featuring the limited-edition Shadow Ops model.

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2026 Jeep® Gladiator Shadow Ops Leads the Charge for Convoy​

Mission-Ready Muscle, Delivered Quietly​

Jeep® is expanding the Gladiator lineup in a big way for 2026—but it didn’t start with a flashy reveal. Instead, the rollout unfolded in real time. Early Thursday morning, we talked about Jeep quietly teasing the new Gladiator on social media, offering only shadowy images and vague hints. At that point, official details were limited. By Thursday afternoon, Jeep filled in the blanks with a proper press release, confirming the truck’s identity as the 2026 Jeep Gladiator Rubicon Shadow Ops, the first special-edition model in the brand’s all-new Convoy campaign.

2026 Jeep® Gladiator Shadow Ops Leads the Charge for Convoy

Explore the 2026 Jeep® Gladiator Shadow Ops as it leads the charge in Jeep's new Convoy campaign with striking features.

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