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FIAT Launches 500e BETA Club For Early Customers

Jared B

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As the world races towards a greener future, FIAT is paving the way with its latest innovation: the FIAT BETA Club. This exclusive program marks the arrival of the 2024 Fiat 500e, the first Stellantis battery-electric vehicle (BEV) in North America, in a manner that celebrates loyal customers and enthusiasts alike. Aamir Ahmed, Head of FIAT brand, North America, expressed the brand’s excitement, stating, “FIAT has a loyal and passionate fan base here in the U.S. and around the world. Creating the FIAT BETA program allows us to connect with our fans to generate a valuable dialogue, contribute to the … (read full article...)

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