It's only a matter of time before regulations start tightening again
That is one opinion, and a forward looking one at that. Another opinion, forward looking, is that once more and more electric cars are available and their sales continue to falter, the unrealistic standards will be rolled back to more reasonable levels.
Maserati will be the canary in the mine. They went just about all in on electrics. If they don’t sell, they’re in big trouble.
Jaguar, Mercedes, Audi, Porsche and VW are among automakers electrifying their lineups in what looks like an enthusiastic move to the new technology. The reality is different because automakers are responding to legislation rather than consumer demand.
europe.autonews.com
"From the auto companies' perspective, it's clear that switching to electric is largely a response to legislation rather than consumer demand."
Exclusive: Micky Bly helped launch the world's first plug-in hybrid, the Chevy Volt. Now, as FCA's new powertrain chief, he's leading the charge to transform the company from battery-car lagged to an industry leader, reports TheDetroitBureau.com.
www.thedetroitbureau.com
There’s still no clear indication consumers are demanding electrified products, said Bly, especially in the U.S., but the need to move forward, anyway, is driven by two words: “government compliance.”
electricdrive.org
Market share of new vehicle purchases has hovered around 3% for the last decade, never once reaching 4% and peaking at 3.84% in 2013 (and went as low as 2.23% in 2011). This is at a time when the federal government was subsidizing such purchases with thousands of dollars of federal tax rebates.
Hybrids, plug-in hybrids, battery, fuel cell electrics
2018: 3.20%
2017: 3.21%
2016: 2.90%
2015: 2.87%
2014: 3.47%
2013: 3.84%
2012: 3.38%
2011: 2.23%
2010: 2.37%
2009: 2.78%
2008: 2.37%
2007: 2.99%