FIAT Brazil Teases The Interior Of Its New Pulse Crossover!

FIAT Brazil Teases The Interior Of Its New Pulse Crossover!​

Attract Small Crossover Looks Good, Real Good...​

The FIAT brand has been on a hot streak in the Brazilian market, with a lineup of successful and attractive products for the South American marketplace. One of its newest vehicles, the Fiat Pulse made its first appearance on the series finale of Brazil’s most popular TV show Big Brother Brazil (BBB21) as the grand prize for the winner. No details other than the looks of the exterior were shown to the public. A month later, FIAT announced that the vehicle would carry the Pulse name after fans voted from a list of potential names.

FIAT Brazil Teases The Interior Of Its New Pulse Crossover!

The FIAT brand has been on a hot streak in the Brazilian market, with a lineup of successful and attractive products for the South American marketplace. One of its newest vehicles, the Fiat Pulse made its first appearance on the series finale of Brazil's most popular TV show Big Brother Brazil...

moparinsiders.com

 

[MoparRay]

If Fiat would have change their cars to Dodge or Chrysler brand and used better engines in them they would have sold well. Americans just did not want Fiats here.

 

[TripleT]

ONLY because the number of Dealer would have increased by 10 fold. I am tired of that narrative, the 1.4 IS PLENTY to pull around the 500 and the 1.4T in down right potent in that car. The 500L had what I think is the most poorly behaved transmissions on earth that the people in the EU tend not mind.

Bottom line it had nearly nothing to do with the name more to do with the 140-300 dealers was a massive error in the time of cheap gas.

None of that has to do with Brazilian cars that are in a captive market. But enjoying the new interior design language from Wagoneer to this little CUV.

 

[AlexB]

If Fiat would have change their cars to Dodge or Chrysler brand and used better engines in them they would have sold well. Americans just did not want Fiats here.

Nope to all. Second Carlos been clear Fiat is staying in North America. 3rd this about Latin America where Fiat and Stellantis by far & away the profitable market leader.

 

[redriderbob]

Even the way Fiat Brazil markets the brand there is how I see the brand being successful here. Quit trying to be the elegant Italian brand and be the edgy youth brand. Look at the video for the Pulse teaser.

https://www.facebook.com/video.php?v=316793716848794

vs this